Estore Manager B2B Sales

5 days ago

Media City, United Arab Emirates Samsung Electronics Full time

Position Summary

Samsung MENA HQ is currently operating a regional eStore for selected MENA markets. The RHQ Online team serves as the centre of excellence for enhancing Samsung MENA’s leadership position in eCommerce by maximizing customer experience, brand presence and sales growth across online channels. We are searching for an eStore Manager who is experienced in direct-to-consumer eCommerce platforms and will be responsible for driving the eStore sales performance across divisions for B2B customers. Further the B2B eStore Manager will support with platform enhancements as well as sellout enablers and support the eStore Lead with strategy and business development.

Role and Responsibilities
- Work with the Online Business Team and regional eStore Lead to develop the eStore strategy focussing on B2B & B2G sales growth, aligning local subsidiaries’ sales plans and operations to meet deadlines and schedules
- Support with launching new eStore programs and sellout functionalities: cascade strategy to local subsidiaries to maximise sales growth of eStore
- Optimize B2B performance on the eStores, collaborating across Key Account Management, Sales, Site Merchandising, Product Marketing and technical teams
- Educate and share eCommerce best practices and work closely with cross-functional teams to roll out eCommerce initiatives
- Support subsidiaries with promotion and sales planning and drive regional events across all markets
- Manage eCommerce KPIs for traffic, sales, acquisition and customer interaction on the eStore
- Compiling weekly & monthly reports - feeding back to the senior management team and advising on strategy
- Support in developing eStore platform and feature enhancements along with key stakeholders from different regions (including but not limited to payment methods, customer journey improvements, sellout enablers)
- Support local markets with building infrastructure and framework to drive B2B sales on eStore
- Ensure that all local sites meet Samsung standards in terms of UX, packaging, logistics, customer care, etc.
- Being an effective, assertive and professional member of the project delivery team by developing consensus across different stakeholders internal and external
- Answering and prioritizing business requests while leading on a series of initiatives aiming at ensuring that the eStores are always up‐to‐date and perform at their best
- Manage selected MENA markets and their respective product categories to deliver company vision and ensure revenue and customer satisfaction and loyalty goals are met
- Maintain up-to-date business, operations, and performance dashboards to provide in-depth visibility and understanding of the online channel’s current and future needs and translate them into sales opportunities
- Working closely with MENA markets, online, marketing and product teams to develop the D2C strategy for improving existing setups and launching new eCommerce programs and sellout functionalities
- Develop strategy for new product launches in collaboration with product, marketing and advertising teams
- Build sustainable product and pricing strategies to drive full product portfolio across all categories
- Plan and manage promotional calendar, to build and execute cross divisional campaigns to maximize sellout
- Track and manage sell-in, sellout, WOS, OOS, ageing inventory, and provide necessary analysis and drive markets with action plans to achieve targets
- Track and monitor key performance indicators to identify gaps then set and deliver action plans with markets key stakeholders and follow through with execution recommendations to positively impact sales performance
- Collaborate closely with content team to optimize the customer journey and conversion rates and ensure brand guidelines and standards are met across the different channels
- Manage HQ counterparts and attain and deliver best practices improving MENA markets’ execution
- Drive actionable insights (through web analytics and competitive landscape benchmarking) to improve user experience and platform capabilities
- Manage eCommerce KPIs for traffic, sales, acquisition and customer interaction

Skills and Qualifications
- At least 5 to 7 years of relevant work experience within a fast growing eCommerce environment
- Strong understanding of B2B sales business cycle with proven track record handling top corporate accounts or B2G accounts.
- Ability in planning, managing, executing and tracking of eStore sales enhancement projects
- Proven experience in eCommerce sales and project management, with deep knowledge of eCommerce trends, competitive landscape and digital customer experience
- Bachelor/Master degree in Business/ IT or a relevant field with 5-7 years of experience in eCommerce
- Strong understanding of market dynamics and technology
- Excellent communication skills and interpersonal skills
- Knowledge of working with eCommerce systems, payment gateways, ticketing tools
- Fluent in English, Arab

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