E-Commerce Strategist

4 weeks ago


Dubai, Dubai, United Arab Emirates Talent Pal Full time

Job Overview

The E-Commerce Specialist is responsible for developing and executing e-commerce strategies to support business objectives. This role involves creating and managing digital campaigns to boost online sales, optimizing paid advertising efforts, and enhancing the company's online marketing presence. The successful candidate will use data-driven insights to set goals, monitor metrics, and refine strategies for continuous improvement.

Key Responsibilities

  • E-Commerce Strategy Implementation: Develop and implement comprehensive e-commerce strategies to align with business goals and drive online sales growth.
  • Campaign Development and Management: Design and execute digital marketing campaigns to enhance digital sales, integrating these efforts into a broader digital marketing strategy.
  • Paid Advertising Optimization: Utilize SEO techniques and other tools to optimize paid advertising campaigns for maximum effectiveness and ROI.
  • Online Marketing Presence: Oversee and manage the company's online marketing presence across various platforms, including social media channels, ensuring consistent and engaging content.
  • Traffic and Sales Monitoring: Track and analyze website traffic and sales metrics, identifying trends and spikes to inform strategic decisions.
  • Product Strategy Development: Develop a product strategy for the e-commerce business using data analytics to drive product decisions and optimize performance.
  • Goal Setting and KPI Tracking: Establish and monitor e-commerce goals and key performance indicators (KPIs) related to audience engagement, acquisition behavior, and conversions.
  • Metrics Analysis: Continuously monitor and analyze e-commerce metrics to assess performance and identify opportunities for improvement.
  • Data-Driven Insights: Leverage e-commerce data to generate actionable insights for operational enhancements and strategic planning.

Qualifications

  • Education: Bachelor's degree in Marketing, Business, or a related field. Advanced degree or certifications in digital marketing or e-commerce is a plus.
  • Experience: Minimum of 3 years of experience in e-commerce marketing, digital marketing, or a related field.

Job Types: Full-time, Contract
Contract length: 24 months

Pay: AED 8,000.00 - AED 11,000.00 per month

Experience:

  • E-Commerce: 3 years (Required)

Talent Pal is an equal opportunities employer.


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