Head of Outreach Strategy

3 weeks ago


Dubai, Dubai, United Arab Emirates IBC Ventures LTD Full time
Lead Generation and Management

At IBC Ventures LTD, we are seeking a highly skilled Head of Outreach Strategy to lead our lead generation and management efforts. The ideal candidate will have a strong understanding of the cryptocurrency market and blockchain technology, as well as experience in lead scraping, database management, and lead nurturing.

Key Responsibilities:

  • Develop and implement effective outreach strategies to identify high-quality leads within the cryptocurrency space.
  • Utilize Airtable for CRM and task assignment, maintaining a comprehensive database of potential contacts.
  • Assign leads to team members and monitor progress using Airtable and Asana.
  • Create compelling outreach scripts and communication materials tailored to various audiences.
  • Develop and implement automated outreach methods, including email campaigns and mass outreaches using tools like HubSpot.
  • Continually refine and optimize outreach strategies based on data analysis.
  • Collaborate with marketing, sales, and business development teams to align outreach strategies with company goals.
  • Coordinate with content teams to ensure consistency in messaging and branding.
  • Monitor and report on the effectiveness of outreach campaigns, providing actionable insights.

Requirements:

  • Fluency in Cryptocurrency: Strong understanding of the cryptocurrency market and blockchain technology.
  • Experience in Lead Generation: Proven experience in lead scraping, database management, and lead nurturing.
  • Proficiency with Tools: Familiarity with Airtable, Asana, and HubSpot is preferred.
  • Copywriting Skills: Ability to create persuasive and engaging outreach content.
  • Technical Proficiency: Experience with automation tools for outreach is highly desirable.
  • Analytical Skills: Ability to analyze data and metrics to optimize outreach efforts.
  • Communication & Interpersonal Skills: Excellent verbal and written communication skills.

Preferred Qualifications:

  • Experience with additional automation tools and platforms.
  • Previous experience in a similar role within the crypto or fintech industry.
  • Strong organizational skills and the ability to manage multiple projects simultaneously.

Work Environment:

No



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