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Client Relationship and CRM Specialist
3 months ago
The Customer Success and CRM Analyst will play a pivotal role in enhancing customer engagement and satisfaction through effective marketing strategies and CRM management.
Key Responsibilities- Campaign Development: Design, implement, and refine marketing initiatives and workflows, focusing on email outreach, lead generation, and customer loyalty.
- CRM Utilization: Leverage CRM platforms such as Zoho, Mailchimp, HubSpot, and Salesforce to monitor and evaluate campaign performance.
- Customer Relations: Foster robust relationships with clients to promote high satisfaction and loyalty levels.
- Issue Resolution: Serve as the main contact for client inquiries, ensuring prompt and effective solutions.
- CRM Support: Assist clients in maximizing the use of CRM tools and executing marketing strategies.
- Data Management: Gather, analyze, and report on customer data from various sources, ensuring accuracy and relevance.
- Data Visualization: Utilize tools like Excel, Tableau, and Power BI to manipulate and present data, providing actionable insights for marketing efforts.
- Marketing Strategy Enhancement: Aid clients in understanding their data to refine their marketing approaches.
- B2B Campaign Implementation: Execute marketing campaigns in the B2B sector, particularly within automotive services and claims.
- SaaS Promotion: Support clients in effectively marketing SaaS solutions.
- Database Management: Oversee and maintain customer databases and CRM systems.
- Collaboration: Work closely with internal and client teams to align business processes with CRM functionalities.