Head of Marketing and Admissions
4 weeks ago
In this assignment as “Head of Marketing and Admissions”, your key responsibilities are as follows.
- Plan, Design and execute the Marketing and Sales activities of the Institution.
- Lead, train and coordinate the Sales Executives and marketing support team.
- Promote the courses of the institution.
- Secures leads from the market through various methods.
- Guide the clients to the right courses and counsel them to choose the courses with confidence.
- Participate in exhibitions and at information kiosks at different business locations to present the courses and features of the institution.
- Visit different business establishments, agents, business organizations, schools and other educational institutions to promote the courses of the institution.
- Identify opportunities for market expansion and evaluate the data to determine their potential market segments.
- Oversee the marketing budget, ensuring effective use of resources and ROI on campaigns.
- Track and analyze key performance indicators (KPIs) related to marketing and admissions to assess the effectiveness of strategies and activities.
- Leverage student networks, including alumni networks and career services to enhance course promotion and student engagement.
- Expedite the resolution of customer queries.
- Coordinate with the student engagement team and execute different events to build brand awareness.
- Coordinate with accounting, registry, administration and academic service groups.
- Develop effective sales strategy by maximizing the efficiency.
- Provide management with oral and written reports on customer needs, problems, interests, competitive activities, and potential for new products and services.
- Keep abreast of course information, market conditions, competitive activities, advertising and promotional trends through the reading of pertinent literature and consulting with the management.
Pay: AED4,500.00 - AED8,000.00 per month
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