Retention Executive

6 days ago


Dubai, United Arab Emirates Deriv Full time

Job Information

Job Opening ID
- ZR_1618_JOB

Industry
- Marketing & Global Partnerships

City
- Dubai

Country
- United Arab Emirates

You’ll be right at the heart of our mission, ensuring our customers stay our customers You’ll be the go-to person for managing customer lifecycles, developing strategies to maximise customer loyalty, and immersing yourself in analysing and interpreting complex data sets to draw actionable insights. You should have a keen eye for detail, a flair for creative problem-solving, and the ability to turn dry data into compelling action plans. If terms like ‘customer churn,’ ‘retention rates,’ and ‘customer loyalty’ get your heart racing, you might be the perfect fit for us.

**Your challenges**
- Develop strategies to ramp up customer engagement and growth via multi-channel integrated campaigns.
- Harness customer attributes — demographical, behavioural, transactional — to carve out effective customer journeys.
- Conduct A/B and multivariate tests, and audit customer communications to increase campaign effectiveness.
- Monitor performance, gather feedback, and sharpen customer targeting to boost our campaigns.
- Iterate optimisation approaches on the fly (hypothesise, design, test, measure), pull out actionable insights, and dream up new experiment ideas.
- Analyse key metrics like a pro, report progress against goals, and liaise with cross-functional teams to keep everyone in the loop.

**Requirements**:

- 2+ years of experience in any B2C product domain
- Bachelor’s or Master’s degree in marketing, engineering, statistics or a related field
- Experience in customer lifecycle marketing, campaign management, or customer value management
- Proficiency in marketing automation technologies, such as Clevertap, Customer.io, Moengage, Netcore, Marketo, Adobe Campaign, or similar software
- Deftness in using analytical and database tools, such as Advanced Excel, Adobe Analytics, Google Analytics, Amplitude, etc.
- Strong visual communications skills, including the ability to simplify complex concepts and data
- Technical aptitude and keenness to learn new practices and tools
- Excellent spoken and written English communication skills

**What’s good to have**
- Work experience in a fintech organisation
- Experience with multi-site collaboration over different time zones

**Benefits**:

- Market-based salary
- Annual performance bonus
- Medical insurance
- Housing and transportation allowance
- Casual dress code
- Work permit
- A chance to work with top talent from across the globe (70+ nationalities)
- Ample team-building and bonding activities
- Great overseas travel opportunities


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