Customer Acquisition Marketing Specialist

6 days ago


Dubai, Dubai, United Arab Emirates Payfort INT FZ LLC Full time
Job Description

We are seeking a highly motivated Customer Acquisition Marketing Specialist to drive customer acquisition and usage for our digital payment products. This role will develop and execute data-driven marketing strategies, create engaging customer communications, and lead performance marketing campaigns.

The successful candidate will collaborate with cross-functional teams to deliver measurable results while maintaining a customer-obsessed approach.

Key Responsibilities:

  • Develop and execute comprehensive marketing strategies for digital payment products, focusing on customer acquisition and engagement.
  • Build and implement data-driven marketing campaigns by analyzing customer segments and behavior patterns.
  • Guide creative development of marketing materials and campaigns that reflect the value proposition and resonate with customers.
  • Collaborate with external partner marketing teams for combined approach leveraging own and partner channels to acquire customers.
  • Measure, analyze, and report on key performance metrics to optimize marketing effectiveness and customer experience.

About the Team

We are a diverse group of marketing professionals dedicated to making digital payments accessible and engaging for Amazon shoppers across MENA.



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