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Head of Global Communications and Marketing

2 months ago

Dubai, Dubai, United Arab Emirates Asterix Communications Full time
About the Role

Asterix Communications is seeking a highly skilled and experienced Director, Communications Strategist to join our Global Communications and Marketing team. As a key member of our team, you will be responsible for developing and executing a forward-thinking marketing and communication strategy that supports our regional business objectives and aligns with our global priorities.

Key Responsibilities:
  • Strategic Leadership: Develop and execute a comprehensive marketing and communication strategy that drives business growth and enhances our brand presence in the Middle East region.
  • Executive Partnership: Serve as a strategic advisor to our regional CEO, ensuring that marketing and communication efforts reflect their vision and organizational goals.
  • External Collaboration: Establish and nurture partnerships with clients, governments, and embassies to drive strategic alliances and enhance our brand presence.
  • Accountability and Oversight: Oversee the execution of regional marketing and communication strategies, ensuring they meet high standards of quality and effectiveness.
  • Collaboration with global CoEs: Work closely with global Centers of Excellence (CoEs) to ensure consistency in messaging and leverage best practices.
  • Day to day management: Manage staff in the region by the Director of Marketing & Communications.
  • Budget Management: Strategically plan, agree and manage the regional marketing and communication budget to maximize ROI.
  • Team Leadership: In conjunction with CoE, lead and inspire a high-performing marketing and communications team, fostering an environment of innovation and agility.
Requirements
  • Ability to think strategically and see the big picture and broader company business objectives.
  • Ability to work effectively within a matrix organization, as well as independently, and enjoy working with different personality styles and management levels, both in person and across geographies.
  • Exceptional project management and prioritization skills; you are detail-oriented and organized.
  • The drive and determination to deliver excellent outcomes in a deadline-driven environment whilst maximizing return on investment.
  • High levels of initiative and confidence to come up with, share, and deliver ideas.
  • Excellent communication and presentation skills with attention to detail.
  • Able to build relationships and influence people.
  • Proven experience working in a global matrix environment.
  • Experience working in the Middle East region.
Key Attributes:
  • Background in our industry to understand technical aspects or alternatively experience in the hospitality business.
  • Proven and deep understanding of the fast-paced Middle East market.
  • Extensive 360 Marketing & Communications experience.
  • Proven ability to report to and collaborate with senior leaders (CEOs and above for the last 5 years).
  • Demonstrated history of implementing large and innovative ideas.
  • Strong experience with external agencies and ability to manage them efficiently.
  • Strong connections with large developers, media, event organizers.
  • Ability to demonstrate industry awards wins.
  • Deep understanding of leaders' reputation building.
Education and Experience:
  • Degree in marketing, business, or communications.
  • 10-15 years of experience in a related communications role.
  • Experience in the professional services/design and engineering/construction industry is preferred; hospitality background accepted.