Global Marketing Coordinator

3 weeks ago

Dubai, Dubai, United Arab Emirates TEAM LEWIS Full time

About TEAM LEWIS

We are a global marketing agency that has grown from a startup to a multinational in just over two decades. Our success is due to a combination of factors, including talented people delivering award-winning campaigns, expanding client relationships into new markets or services, and making strategic acquisitions. We have won numerous prestigious awards, including Cannes Lions, PRovoke Media, ICCO European Excellence, PR CADigital, Digital Impact, and Global Digital Excellence.

At the heart of our business is the TEAM LEWIS Foundation (TLF), a non-profit charitable entity funded by TEAM LEWIS. The TLF makes grants to support individuals undertaking charitable activities and charitable organizations in achieving their goals. We aim to strengthen the bonds between the communications industry, businesses, governments, and nonprofits. In 2022, the TLF granted $700,000 to local causes alone. Our employees champion community charities by volunteering their time and skills to provide marketing and comms support, maximizing the effectiveness of our grants.

Purpose of the Role

The Global Marketing Coordinator is a PR-focused role that also provides administrative support to the wider Account Servicing team. The role requires the ability to handle multiple tasks and projects simultaneously, working to deadlines and proactively pursuing activity. The Global Marketing Coordinator will develop a clear understanding of the team's requirements and objectives, be proactive in attitude, and be supportive to the team at all times.

Key Responsibilities

  • Assist the team with the management of client accounts and projects, helping to establish TEAM LEWIS as an invaluable long-term partner for marketing and communications services.
  • Coordinate communication (including meetings and reviews) with clients, adhering to deadlines and client service level agreements.
  • Support the new business process by providing research and coordination.
  • Assist with the coordination of press tours, events, and review programs.

Media Relations

  • Understand and avidly follow the news agenda, positioning clients and products within context.
  • Research and identify appropriate journalists, bloggers, and analysts on an ongoing basis.
  • Develop media and blogger relationships for self and on behalf of the team.
  • Monitor relevant news sources and alert the team to relevant breaking news opportunities.
  • Develop an understanding of strong news angles and media opportunities, escalating these to more senior team members.
  • Organize and coordinate media interviews and press briefings.

Content Creation

  • Draft a broad range of written materials, including biographies, briefing documents, media alerts, soundbites, Q&As, backgrounders, and boilerplates.
  • Create press materials and compelling content for both traditional and digital media.
  • Create valuable and insightful briefing sheets to assist clients with their press communications.
  • Develop and share knowledge around how to find a good news angle or hook.
  • Focus on improving writing ability, adapting and refining style to suit the needs of the client.

Digital and Social Media

  • Use social media platforms to expand own network, develop media relationships, and positively impact client results.
  • Provide social media insight, as well as execution and management of related digital activity.

Team Working and Development

  • Ensure personal and deliverable client objectives are met on an ongoing basis.
  • Accurately report activity levels and regularly complete timesheets to ensure correct allocation of client and team duties.
  • Escalate general new business requests to appropriate team members.
  • Work closely with line manager to maximize own strengths, improve weaknesses, and support individual and team career development.
  • Regularly attend TEAM LEWIS training sessions and daily press briefings to enhance skills and develop knowledge.

Reporting and Analysis

  • Track and report on media activity, including coverage reports, press clippings, online media engagement, showing progress using metrics.
  • Ensure that all account activity and results are reported back to the Senior Campaign Executive/Campaign Manager/Campaign Director.
  • Communicate account performance internally at account reviews.
  • Provide reports to the Campaign Director or senior management team on request.

General

  • Support the Account Servicing team on ad hoc initiatives and projects.
  • Take a proactive role in promoting the TEAM LEWIS brand, its work, identity, and values.
  • Support the HR/talent team by promoting both internal and external opportunities at TEAM LEWIS across social media and via the referral scheme.
  • Contribute and support the continuous improvement of systems, practices, and policies.

About You

  • A communications or marketing-related degree (or equivalent).
  • Proven written and spoken ability in Arabic and English.
  • Ideally experience working in a PR, marketing, or digital communications environment.
  • Attention to detail.
  • Creative thinking.
  • Confident presentation skills.
  • Keen interest in the media: print and broadcast.
  • Calmness under pressure and ability to achieve tight deadlines.
  • Clear interest in current affairs and news agenda.

This job description is not intended to be an exhaustive list of responsibilities for this role. Other responsibilities may be added from time to time.

TEAM LEWIS is an Equal Opportunity Employer. We are committed to creating and fostering an environment focused on equality, empowerment, and respect. We strive to create an inclusive workplace that supports and celebrates our diversity. We continue to invest in our efforts to ensure that TEAM LEWIS is a place where everyone can thrive.

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