Hospitality Marketing Executive

4 days ago


Dubai, Dubai, United Arab Emirates Brunch & Cake Full time
About Brunch & Cake

We are a leading hospitality company looking for a skilled Marketing and Social Media Coordinator to join our team.

Key Responsibilities:
  1. Marketing Planning: Develop and execute comprehensive marketing plans and strategies for the regional market, including monthly and yearly calendars, activations, and campaigns.
  2. Marketing Calendar: Create and manage a marketing calendar, including activations and campaigns for the region, and oversee their execution.
  3. PR Coordination: Collaborate with local PR companies to meet media requirements, including creating assets.
  4. Content Creation: Coordinate marketing photography and videography needs for all marketing and social media purposes.
  5. Databases: Optimise customer and influencer databases, ensuring they are up-to-date and utilised for marketing purposes (newsletters, activations, events).
  6. Reporting: Execute reports as set out by Dubai Head Office.
Social Media Management:
  1. Social Media Accounts: Manage and oversee all Brunch & Cake social media accounts for the region (Instagram, Facebook, Twitter, Snapchat, TikTok) and Review Platforms (Google Business, TripAdvisor, Zomato, Foursquare).
  2. Social Media Content: Plan and execute social media content calendars, creating imagery, engaging captions, and strategic reposting of stories and posts.
  3. Influencer Collaboration: Collaborate with influencers to build brand awareness and engagement, continuously building relationships with influencers, bloggers, and the media.
  4. Community Management: Maintain a high level of community management, responding to social media messages, story tags, reposts, and comments daily.
  5. Advertising: Create and execute Facebook, Instagram, TikTok, Google Business, and TripAdvisor Ads.
Review Platform Management:
  1. Customer Reviews: Maintain a high level of community management, responding to customer reviews on all platforms.
  2. Negative Reviews: Report negative reviews weekly to the region's operation team and global management.
Reporting and Events:
  1. Monthly Reports: Create and deliver monthly reports for influencers and collaborations, sharing with the region's management and global marketing team.
  2. Marketing Reports: Deliver a monthly marketing report to the region's operations team and management to ensure alignment and updates on marketing activities and campaigns.
  3. Event Organisation: Organise and coordinate all events from planning to execution, ensuring they are on-brand and offer opportunities for brand awareness and increased engagement.
  4. Brand Collaborations: Actively seek brand collaborations and events to increase brand awareness.


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