Senior Creative Lead
4 weeks ago
Key Responsibilities
- Proactive individual with exceptional organizational capabilities, able to operate both independently and collaboratively on various initiatives in a dynamic setting.
- Effective time management abilities with a focus on task prioritization.
- Analytical thinker skilled in formulating inquiries, developing hypotheses, and validating findings through data analysis.
- Strong analytical and quantitative aptitude, with a proven track record of utilizing data to inform strategic decisions.
- Excellent written and verbal communication skills.
- Capability to oversee direct reports and manage extended teams of agency resources efficiently.
- Demonstrated proficiency in conceptualizing, executing, and managing comprehensive marketing and advertising content across diverse platforms, including national television, direct marketing, paid social media, lead generation, and print.
- Experience in creating and refining brand guidelines, style manuals, brand voice, and tone, as well as brand architecture.
- A customer-focused creative mindset paired with a scientific curiosity, continually adapting work and conducting tests to enhance outcomes.
- A skilled storyteller, producing compelling creative that meets and exceeds the requirements outlined in project briefs.
- Experience in directing photography and video production for both low-budget social media content and high-end television outputs.
- Familiarity with social media platforms and current trends.
- Understanding of digital marketing strategies, including SEO and A/B testing methodologies.
- Experience in print and packaging design.
- Proficient in Adobe Creative Cloud, Microsoft Office, and various design and editing software.
- Experience with project management tools such as Jira.
Basic Qualifications
- Over 10 years of relevant experience in roles such as Creative Director, Associate Creative Director, or Art Director within either an agency or an in-house creative environment.
- A digital media-focused portfolio showcasing high-quality work in both brand awareness and performance marketing initiatives is essential.
Preferred Qualifications
- A Bachelor's degree or equivalent professional experience in art, design, media, or a related field.
What We Provide
- An inclusive workplace culture supported by associate-led Business Resource Groups.
- Flexible Paid Time Off (22 days) and a Holiday Schedule (7 observed paid holidays).
- Employee discounts for online and retail purchases, a Company Match 401(k), wellness programs for physical and mental health, along with additional perks and benefits.
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