Senior CRM Manager

4 weeks ago


Dubai, Dubai, United Arab Emirates Property Finder Full time

Job Title: Senior CRM Manager

About the Role:

We are seeking a Senior CRM Manager to join our team at Property Finder. As a key member of our marketing department, you will be responsible for designing and implementing innovative CRM strategies that align with our business objectives.

Key Responsibilities:

  • Design and implement CRM strategies that enhance engagement and optimize lifecycle management for B2B and B2C audiences.
  • Oversee the management and operational performance of the CRM platform, ensuring effective campaign management and data integration.
  • Collaborate with cross-functional teams to integrate CRM strategies with broader company objectives.
  • Ensure compliance with data privacy regulations and best practices in all CRM activities.
  • Develop segmented marketing strategies to address different customer demographics and verticals.
  • Implement campaigns working closely with the content team and product team to ensure a consistent customer experience.
  • Take a data-driven approach to campaign performance, including continuous experimentation and analyzing consumer data and campaign performance.
  • Report regularly on CRM channel updates and insights, using data to drive decisions and adapt strategies to market trends and company goals.

Requirements:

  • Proven experience in CRM strategy and implementation.
  • Strong understanding of data privacy regulations and best practices.
  • Excellent communication and collaboration skills.
  • Ability to analyze data and drive business decisions.

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