Marketing & Operations Executive

2 weeks ago


Media City, United Arab Emirates Liquid Havas Full time

Liquid Havas is a Dubai-based ecommerce creative agency that specializes in shopper marketing and ecommerce content creation and implementation. We employ proven shopper psychology strategies and behavioral insights to craft emotionally compelling creative that propel sales flow across MENA and the European region, both on/offline. With over 100+ expert talents across 6 offices, Liquid Havas gives your brand an unfair retail advantage, ensuring that whenever and wherever shoppers shop, it’s all connected and works together to close make the purchase happen.

**Role Description**

This is a full-time hybrid role for a Mobile app - Marketing Operations Executive at Liquid. You will be responsible for day-to-day app operations management, ensuring operational efficiency, and analyzing processes which will comprise **70% of your job role and 30% will comprise marketing **the app to increase user database. This role is located in Dubai but will offer some flexibility for remote work.

**What we need**:

- 2-3 years of Microsoft Excel and the role predominately is 80% task operations and reporting management
- 2-3 years of experience in user acquisition, retention, and growth through targeted marketing campaigns and strategies.
- Run daily project operations, meeting daily user targets, User payments, and sending clients project reports, and billings.
- Develop/execute marketing campaigns to attract new users to the app, lead generation and conversion
- Analyze user data and metrics to optimize marketing strategies and campaigns.
- Monitor app performance based on metrics and user feedback.
- Collaborate to create compelling messaging and promotions.
- Manage the chat customer support executive with daily tasks
- Working on internal and external project daily reports.
- Experience in large data management on a CMS and user platforms will give you an edge
- Manage the lead conversion team to meet daily new user targets
- Establish performance benchmarks and KPIs for all campaigns whilst reporting requirements and dashboards are set up prior to campaign launches and media tests.
- Extensive knowledge and experience in social media marketing like Facebook/ Instagram is a plus
- Project management with clients, sharing reports, and resolving queries
- Run contests and referral campaigns to maximize user acquisitions through referrals
- Run winning strategies to increase organic sign-ups
- Monitor and track campaign performance and deliver impression results within the budget
- Create project reports, data management and liaise with the developer team for the smooth functioning of CMS
- Capture key customer feedback and ensure quick resolutions
- Report to the Team Lead on project development, timelines, and results.
- Prepare project reports and track finances and billings post-completion of projects

**Who you are?**
- Expert in operations and task management on the CMS, report management and analysis
- Expert with Microsoft Excel and PowerPoint as they will be the key programs you will be working with on a daily basis
- Excellent English written and spoken skills.
- A passionate team member who is a leader than a follower
- Target driven, self Starter & Independent
- You have a meticulous eye for details and never let small details slip through the cracks.
- Extremely organized and process-driven. You can lean on your organization and time management skills to take on multiple projects at a time
- Passionate about working in a fast-paced environment, juggling multiple roles

**Why work with us?**
- Comprehensive package based on experience and skill set that includes medical and public holidays
- Lioqui
- Ongoing professional development support via training and mentoring
- You will enjoy a hybrid work setting i.e work from home (3 days) and office (2 days)

Pay: Up to AED8,000.00 per month

Application Question(s):

- Please confirm YES if your aligned with the posted salary. We want to ensure that we are making the best use of our time for both parties involved. (If left unanswered, resume will be filtered out)

**Experience**:

- app marketing: 2 years (required)
- Microsoft Excel: 2 years (required)
- Canva: 1 year (required)
- App CMS operations: 2 years (required)
- Team Management: 2 years (required)

Application Deadline: 19/04/2024
Expected Start Date: 23/06/2024



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