Vp of Marketing

7 months ago


Dubai, United Arab Emirates Deriv Full time

Job Information

Job Opening ID
- ZR_1837_JOB

Industry
- Marketing

City
- Dubai

Province

Country
- United Arab Emirates

Postal Code

VP of Marketing (Dubai)

Our team

About us

Your role

What you’ll do- Build and lead a multi-disciplinary team comprising top talent in online marketing, communication, design, strategic partnerships, and more.- Define our global strategies for advertising, marketing, and public relations to accomplish company goals and drive business growth.- Take ownership of marketing metrics that matter to the business, including those related to acquisition (CPA), conversion, retention, churn, lifetime value (CLV), and revenue.- Direct organic and paid marketing campaigns to meet our goals across the board.- Analyse data, generate meaningful insights, and present actionable business reviews to senior management.- Liaise with the Compliance team to handle complex contract negotiations and other legal matters.
- What you have

A university degree in marketing, business administration, or another related discipline- 15+ years of marketing experience in trading firms, e-commerce, FX or crypto exchanges, or FinTech- More than 10 years of managerial experience- Experience in various technical areas of digital marketing (e.g. SEO, PPC, A/B testing, conversion rate optimisation, content marketing, display advertising, funnel optimisation, and affiliate marketing), plus all relevant metrics for each acquisition channel- Expertise in branding, communication, advertising, public relations, and design with strong project management skills to direct large marketing campaigns (both digital and non-digital) from start to finish- Advanced hands-on experience with Google’s data and marketing tools such as Marketing Platform, Ads, and Search Console- Experience with market research tools and methods to distil key consumer insights- Prior experience overseeing digital marketing for a forex, or online trading company- Exceptional leadership skills with proven ability to manage and mentor your team- A result-driven mindset and a strategic, creative, and analytical thinking style- Excellent spoken and written English communication skills

What we’ll give you- Growth-inducing challenges- Productive work atmosphere- Cooperation, support, and empowerment- Career progression opportunities- Market-based salary- Annual performance bonus- Medical insurance- Housing and transportation allowance- Casual dress code- Work permit for yourself

Location

Dubai Multi Commodities Centre (DMCC)

Benefits


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