Manager - Marketing & Enrolment - Fortes Holdings

3 weeks ago

Dubai, United Arab Emirates Talent Pal Full time

Manage

the Marketing Team

Assist the Head of Marketing with overseeing

the marketing department and guide its day-to-day operations.

Execute hiring plans in collaboration with

Head of Marketing and HR.

Coach a high-performing marketing team.

Report to the Head of Marketing on marketing

team goals and KPIs.

Develop team members through reviews,

objectives and identify training where required.

Motivate team members to deliver excellence in

everything they do and drive innovation and encourage them to seek out and

identify new trends in digital.

Marketing

Budget & Business Strategy

Work with the Head of Marketing for outlining

budgets for all business units and management of our multi-channel

marketing strategy that incorporates Social Media, Website & Mobile app,

Programatic ads, Digital Campaigns, Public Relations, B2C Live Chat, SEO, and

offline ATL & BTL channels.

Work closely with Head of

Marketing and Marketing Team to craft an effective and efficient

marketing strategy focused on growing audiences for all business units.

Manage conception, development, and

implementation of marketing plans and strategies, course concepts, and

promotional programmes to drive interest and admissions.

Assist the Head of Marketing with the

strategic and tactical execution of marketing campaigns, including design of

test/control segmentation, implementation of tests, tracking, results

reporting, analysis, and recommendations.

Brand

Marketing

Manage branding strategy and campaigns,

including social media, PR and influencer & partnership to drive brand

awareness and build demand for the business units.

Ensure our brand message is strong and

campaigns, web pages, online blog and promotional material). Plan and

coordinate marketing efforts, and build awareness and positioning for our

company's brand.

Manage the social media plan on the

development and implementation of influencer partnership and social strategy to

generate awareness, traffic and conversion as well as creating and managing the

organic social media calendar, drive followers and community engagement.

Work with Head of Marketing to select agencies

consultants, freelancers and other suppliers including contract negotiation and

management.

Oversee PR and major online and offline

events.

Performance

Marketing

Assist the Head of Marketing while working

with the Digital Team to understand key marketing performance metrics and

conduct in-depth performance and forecast analysis through various analytics

and tracking tools to provide market research, competitive analyses, campaign

results, and consumer trends in order to translate results into actionable

insights for marketing team.

Manage and identify strategic keyword volume

opportunities, across markets and languages, to develop and implement an

inbound marketing strategy that will form a key part of the acquisition and

content strategy.

Manage paid marketing, including PPC, SEO,

Affiliates, Paid Social, Refer A Friend and Media Planning to deliver forecast

traffic and conversion goals.

Manage content and work with IT Team to

maintain and innovate on an effective, lead-generating website and improve

online user experience for prospects, leads, and customers.

Marketing

Automation

Assist the Head of Marketing with technical

aspects of CRM and marketing automation to generate, distribute, and report on

leads. Work with Admissions and IT.

Develop and establish a comprehensive

marketing automation strategy.

Create a customer profiling strategy, to drive

meaningful audience segmentation.

Implement a consumer database acquisition

strategy to drive opt-ins.

Reporting

& Budgeting

Identify short-term and long-term scheduling,

budget, and resource needs, including the development and management of an

annual marketing budget, profit/loss projections, expenditure spending, and

other financial considerations.

Create and maintain metrics reports on

marketing and sales activities, effectiveness, and business impact.

Analyse marketing and sales data to develop

insights and make recommendations on areas for optimisation.

Monitor and maintain data quality within the

marketing database.

Report on the effectiveness of marketing

campaigns using pre-determined KPIs to the Board.

Offline

Marketing

Implementation of ATL / BTL activities across

business units that includes Radio, Billboard, Media Planning & Buying to

maximise brand awareness and visibility.

Experience in handling PR, Media & Agencies

to execute various marketing campaigns.

Oversee the creation and delivery of PR, press

releases, advertisements, print ads, publications and other marketing

collateral & materials.

Analyse market trends, compare and track the

competition, summarise findings and provide comprehensive reports with

recommendations to the business enabling further business growth.

Plan and manage all production related tasks

such as Signage, Branding, Graphics, Colla

  • Senior HR Officer | Fortes Holdings Dubai

    1 month ago

    dubai, United Arab Emirates Fortes Holdings Full time

    Senior HR Officer | Fortes Holdings DubaiFortes Holdings, fortes. co is a 40+ year-old group that operates in several verticals – education, edtech, property development, engineering, distribution, fleet management, and investments.Job Purpose: The Senior HR Officer is responsible to support the HR Manager with key areas of the function and be responsible...

  • Marketing Officer | Fortes Investment Dubai

    1 month ago

    dubai, United Arab Emirates Fortes Investment Full time

    Marketing Officer | Fortes Investment DubaiFortes Investment, fortes. co is a 40+ year-old group that operates in several verticals – education, edtech, property development, engineering, distribution, fleet management, and investments.Marketing Officer | Fortes Investment Dubai | Apply NowRequirements:· At least 6 years of experience as a Marketing...

  • Manager - Marketing & Enrolment

    3 weeks ago

    Dubai, United Arab Emirates Fortes Holdings Full time

    Manage the Marketing Team - Assist the Head of Marketing with overseeing the marketing department and guide its day-to-day operations. - Execute hiring plans in collaboration with Head of Marketing and HR. - Coach a high-performing marketing team. - Report to the Head of Marketing on marketing team goals and KPIs. - Develop team members through...

  • Manager - Marketing & Enrolment - Fortes Corporate

    3 weeks ago

    Dubai, United Arab Emirates Talent Pal Full time

    Regent International School (RIS) Dubai, UAE - Job type: - Full Time, Permanent- Start date: - January 2024- - 31 January 2024**Job overview**: **Marketing Budget & Business Strategy** - Manage conception, development, and implementation of marketing plans and strategies, course concepts, and promotional programmes to drive interest and **Brand...

  • Manager Marketing Enrolment

    1 month ago

    Dubai, United Arab Emirates Regent International School Full time

    Marketing Budget &Business StrategyWorkwith the Head of Marketing for outlining budgets for all businessunits and management of our multi-channel marketing strategy thatincorporates Social Media, Website & Mobile app, InfluencerMarketing, Inbound Marketing, Email Marketing, Paid Search,Programatic ads, Digital Campaigns, Public Relations, B2C LiveChat, SEO,...

  • Manager - Marketing & Enrolment - Fortes Corporate

    2 weeks ago

    Dubai, Dubai, United Arab Emirates Talent Pal Full time

    Regent International School (RIS)Dubai, UAE Job type:Full Time, PermanentStart date: January 2024 31 January 2024Job overview:Marketing Budget & Business Strategy Manage conception, development, and implementation of marketing plans and strategies, course concepts, and promotional programmes to drive interest andBrand Marketing Manage branding strategy and...

  • Senior HR Officer

    2 weeks ago

    Dubai, Dubai, United Arab Emirates Fortes Holdings Full time

    Senior HR Officer | Fortes Holdings DubaiFortes Holdings, fortes. co is a 40+ year-old group that operates in several verticals – education, edtech, property development, engineering, distribution, fleet management, and investments.Job Purpose: The Senior HR Officer is responsible to support the HR Manager with key areas of the function and be responsible...

  • Senior HR Officer

    2 weeks ago

    Dubai, Dubai, United Arab Emirates Fortes Holdings Full time

    Senior HR Officer | Fortes Holdings DubaiFortes Holdings, fortes. co is a 40+ year-old group that operates in several verticals – education, edtech, property development, engineering, distribution, fleet management, and investments.Job Purpose: The Senior HR Officer is responsible to support the HR Manager with key areas of the function and be responsible...

  • Manager - Marketing, Admissions & Communication

    2 months ago

    Dubai, United Arab Emirates Fortes Holdings Full time

    Manage the Marketing Team - Assist the Head of Marketing with overseeing the marketing department and guide its day-to-day operations. Execute hiring plans in collaboration with Head of Marketing and HR. Coach a high-performing marketing team. Report to the Head of Marketing on marketing team goals and KPIs. Develop team members through reviews, objectives...

  • Manager Marketing Enrolment

    1 month ago

    Dubai, United Arab Emirates Regent International School Full time

    Marketing Budget & Business StrategyWork with the Head of Marketing for outlining budgets for all business units and management of our multi-channel marketing strategy that incorporates Social Media, Website & Mobile app, Influencer Marketing, Inbound Marketing, Email Marketing, Paid Search, Programatic ads, Digital Campaigns, Public Relations, B2C Live...

  • Marketing Officer

    2 weeks ago

    Dubai, Dubai, United Arab Emirates Fortes Investment Full time

    Marketing Officer | Fortes Investment DubaiFortes Investment, fortes. co is a 40+ year-old group that operates in several verticals – education, edtech, property development, engineering, distribution, fleet management, and investments.Marketing Officer | Fortes Investment Dubai | Apply Now Requirements: At least 6 years of experience as a Marketing...

  • Mena Amps

    2 weeks ago

    Dubai, United Arab Emirates Q-Express Documents Transport Full time

    Fluent English written and verbal skills Experience in roles such as Account Management, Sales, Consulting Marketing/Merchandising roles, Program or Project Management roles Experience building relationships with external stakeholders, identifying business opportunities for clients and increasing adoption and utilization of company products Comfortable using...

  • Nursery Teacher

    5 days ago

    Dubai, United Arab Emirates Fortes Holdings Full time

    **About Us**: Jumeriah International Nurseries (JINS) is part of the Fortes Education family of Schools. Fortes Education, which has been established in the UAE in 1981. Its brands Sunmarke School, Regent International School (have been rated Very Good with Outstanding features by KHDA & Outstanding by BSO) and JINS are the premium international education...

  • Nursery Teacher

    2 weeks ago

    Dubai, Dubai, United Arab Emirates Fortes Holdings Full time

    About Us: Jumeriah International Nurseries (JINS) is part of the Fortes Education family of Schools. Fortes Education, which has been established in the UAE in 1981. Its brands Sunmarke School, Regent International School (have been rated Very Good with Outstanding features by KHDA & Outstanding by BSO) and JINS are the premium international education...

  • Head of Admissions

    2 months ago

    Dubai, United Arab Emirates Fortes Holdings Full time

    **Job Summary**: The Head of Admissions and Family Experience holds a key position in ensuring a positive and seamless experience for families seeking admission to the school. This is a primarily an inhouse sales job with a focus on selling, by directly marketing the schools to prospective parents looking to enrol their children. The role would also involve...

  • Mena Amps

    2 weeks ago

    Dubai, Dubai, United Arab Emirates Q-Express Documents Transport Full time

    Fluent English written and verbal skillsExperience in roles such as Account Management, Sales, ConsultingMarketing/Merchandising roles, Program or Project Management rolesExperience building relationships with external stakeholders, identifying business opportunities for clients and increasing adoption and utilization of company productsComfortable using...

  • Manager Marketing Enrolment

    4 weeks ago

    dubai, United Arab Emirates Regent International School Full time

    Work with the Head of Marketing for outlining budgets for all business units and management of our multi-channel marketing strategy that incorporates Social Media, Website & Mobile app, Influencer Marketing, Inbound Marketing, Email Marketing, Paid Search, Programatic ads, Digital Campaigns, Public Relations, B2C Live Chat, SEO, and offline ATL & BTL...

  • Teaching Assistant

    1 week ago

    Dubai, United Arab Emirates Fortes Holdings Full time

    Jumeriah International Nurseries (JINS) is part of the Fortes Education family of Schools. Fortes Education, which has been established in the UAE in 1981. Jumeirah International Nurseries (JINS) the oldest trusted Early Years Childhood chain was founded with a strong sense of purpose; that by developing a young child’s values, character, and overall...

  • Teacher of Business Studies with The Ability to

    4 weeks ago

    Dubai, United Arab Emirates Fortes Holdings Full time

    Fortes Education has been a leading education provider in the UAE for over four decades with premium international schools and nurseries that have experienced outstanding success and growth. Our schools offer the most innovative and character-building education in the entire Middle East region.?? ? Our core ethos and philosophy of education is Positive...

  • Executive Assistant

    3 weeks ago

    Dubai, United Arab Emirates Fortes Holdings Full time

    The Executive Assistant & Project Manager will have a broad set of responsibilities that range from supporting the Director of Education directly to supporting the day-to-day operations of the larger Schools Leadership team. This position requires exceptional organizational skills, attention to detail, and the ability to multitask and prioritize tasks...