Marketing Manager/crm Manager
8 months ago
We are looking for IT that will manage the company's CRM and also have knowledge or background in developing Digital Marketing Strategies.
- Make sure the customer database is correctly segmented in order to target marketing activities appropriately
- defining the capabilities and driving the implementation of the required CRM infrastructure
- Oversee CRM data governance which will include:Data standards
Data audit
Data structures
User access rights
Reporting
- Strategically plan, execute and assess the performance of individual CRM program strategy within the internal teams
- Update and maintain stakeholder records within the CRM system
- Own the responsibility for retention campaigns, right from conceptualization to analysis. This will include idea generation, proposal preparation, overseeing the production process, and execution.
- Ensure the CRM system provides an effective sales funnel
- Analyze market reports to determine what kind of marketing trends the business should respond to
- Troubleshoot software or user errors that inhibit the efficiency of the interaction between people and technology
**Job Types**: Permanent, Full-time
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