Product Manager Chc

3 weeks ago


Dubai, United Arab Emirates STADA Arzneimittel AG Full time

At STADA we pursue our purpose “Caring for people‘s health as a trusted partner” worldwide. Originally founded by pharmacists, we are a leading manufacturer of high-quality pharmaceuticals. More than 13,000 employees around the globe live our values Integrity, Entrepreneurship, Agility and One STADA to achieve ambitious goals and shape the successful future of STADA.**STADA**, a devoted healthcare service provider to the Middle East and Africa region. At STADA, we fundamentally care for people's health as a trusted partner while providing high-quality medical products that contribute to the health and well-being of Middle-East population. We offer an attractive working environment for our employees in which they can develop personally and professionally.**Brand Manager CHC**
- Dubai | United Arab Emirates (AE) | Full-time | Permanent**Job Summary**
- Responsible for developing and implementing marketing strategies for STADA’s Consumer Healthcare (CHC) portfolio and provide strategy & execution leadership across all areas of marketing to achieve short-term and long-term brand sales and profit objectives.**Area of Responsibility**
- Develop, adapt, and execute marketing strategy and plans based on consumer and customer insights to have full ownership of the brand.
- Closely collaborate with sales, regulatory, finance, supply, market access, global colleagues for 360 view of all functions influencing brand performance.
- Lead communications with marketing teams at customer/ retailers (including ecommerce)
- Regular monthly field visits, training, and other support for field team.
- Budget & sales planning (at customer level)
- Independent A&P budget planning and KPI driven execution of activities.
- Management of agencies including creation of agency briefings for various marketing measures in the digital/ online and offline area.
- Continuous competition and market trend analysis.
- Regular presentations to internal and external stakeholders.
- Develop STADA’s brands’ vision and strategy for Gulf markets including identifying new opportunities (internal and external) and preparing business cases including forecast and pricing, artwork development (along with regulatory team) and follow up on launch planning.
- This position is available to be based in STADA Dubai Office, will require travel across Gulf Markets

**Technical Skills**
- Excellent communication skills (English & Arabic)
- Strong financial capabilities and business acumen.
- Well-developed Power-Point, excel and analytical skills such as exposure to using Nielsen/ IQVIA data to track performance and provide market insights.
- Experience working in a fast paced, entrepreneurial environment.
- Superb relationship, communication, negotiation skills in working with external stakeholders and internal business functions at all levels of seniority and different cultures.

**Education**
- Bachelor’s degree in Medicinal / Pharmaceutical field
- MBA/ master’s degree/ Post Graduate Diploma in Marketing or related field from a reputable university will be an advantage.

**Experience**
- 3 to 5 years of pharmaceutical brand management experience
- Previous experience in managing CHC brands preferred
- Previous experience in Gulf Markets
- Digital marketing experience is preferred
- Experience working in a fast paced, entrepreneurial environment.



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