Manager - Performance Marketing
5 months ago
**Job Description**:
The Performance Media Manager is responsible for leading the success of clients’ marketing channels, including Google Adwords, Facebook, IG, YouTube, Twitter, Snapchat and LinkedIn. The performance Specialist provides thought leadership on performance strategies and optimization; builds strong relationships and establishes clear lines of communication with clients, partners, and internal staff members. The performance Specialist is analytical and uses problem-solving capabilities to ensure flawless program execution to meet and exceed stated objectives.
- Building performance media campaigns (Adwords, FB, IG, Snapchat, Twitter & LinkedIn)
- Expertise in SEM, paid search, optimization techniques, and guiding the execution team to improve results.
- Data-driven decision-making using platform metrics & website data.
- Creates and executes performance media account strategies and plans for the client
- Understands performance marketing as a whole and how channels affect objectives for the client
**Qualifications**:
- 5+ years of expertise in SEM, paid search, and performance marketing.
- Overall experience of search, display and performance
- Demonstrated problem-solving and project-management skills
- Team management skils.
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