Performance Marketing Manager

3 weeks ago


Dubai, United Arab Emirates Prestige Media Group Full time

As the **Performance Marketing Manager**, you will be responsible for developing and executing strategies to drive traffic, engagement, and conversions across our digital platforms. You will work closely with the marketing team to optimize our online presence and ensure that our brand is visible and competitive in the digital landscape.

Work Time**:Monday to Friday 9AM to 6PM**

**Key Responsibilities**:

- Develop and implement comprehensive SEO strategies to improve organic search rankings and drive qualified traffic to our website.
- Manage and optimize paid search campaigns (SEM) across various platforms such as Google Ads, Bing Ads, etc., to increase visibility, drive conversions, and maximize ROI.
- Conduct keyword research, competitor analysis, and performance tracking to identify opportunities for optimization and growth.
- Monitor and analyze website performance using Google Analytics and other relevant tools to track key metrics, identify trends, and make data-driven decisions.
- Collaborate with cross-functional teams including content, design, and development to ensure SEO best practices are integrated into all aspects of our digital properties.
- Stay updated on industry trends, algorithm changes, and best practices in SEO/SEM to continuously improve our digital marketing efforts.
- Provide regular reporting and insights on campaign performance, highlighting successes, areas for improvement, and actionable recommendations.
- Manage relationships with external agencies and vendors as needed to support our digital marketing initiatives.
- Stay informed about emerging technologies and tools in digital marketing to stay ahead of the curve and drive innovation within the team.
- Contribute to the overall marketing strategy and collaborate with other team members on various projects and initiatives as needed.

**Qualifications**:

- Bachelor’s degree in Marketing, Business Administration, or related field. Advanced degree or certifications in Digital Marketing is a plus.
- Proven track record of success in SEO and SEM, with at least 3 years of experience managing SEO/SEM campaigns.
- Expertise in Google Analytics, Firebase and other analytics platforms, with the ability to interpret data, draw insights, and make data-driven decisions.
- Strong understanding of search engine algorithms, keyword research tools, and SEO best practices.
- Experience with A/B testing, conversion rate optimization (CRO), and website usability principles.
- Excellent analytical, problem-solving, and decision-making skills, with a keen attention to detail.
- Strong project management skills with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external partners.
- Results-oriented mindset with a focus on continuous improvement and achieving measurable outcomes.
- Proven ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities and requirements.

**Salary**: AED15,000.00 - AED20,000.00 per month

Application Question(s):

- How many experience do you have in SEO/SEM?
- How many experience do you have in Firebase?
- How many experience do you have in Google Analytics?
- How many experience do you have in META Ads?
- How long is your Period of Notice or how soon can join?
- How many years of Agency experience do you have?



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