Trade Marketing Manager

3 weeks ago

Dubai, United Arab Emirates Talent Pal Full time

Job Purpose
Strategically plan, execute, and optimize trade marketing initiatives to enhance brand visibility, drive sales, and maximize penetration/market share for Adidas Personal Care (Shower Gel, Deodorants) and Fragrances (Mass Fragrances; < 125AED) in the Middle East region. This role aims to develop and implement effective trade marketing strategies, promotional campaigns, and in-store activations while utilizing pricing optimization, and demand forecasting. The Trade Marketing Manager collaborates with retail partners to ensure brand representation and compliance within brand guidelines, all while achieving revenue and profit targets.
In Turkey, the Trade Marketing Manager plays a pivotal role in building successful processes and trade strategies contributing to the expansion of Coty Color brands in the country.

**Responsibilities**:
**Trade Marketing Plan Building**:
Develop comprehensive trade marketing plans in key markets, aligned with the brand strategy and launches for Adidas and Mass Fragrances
Ensure that trade marketing plans integrate pricing strategies, demand forecasting, and revenue-maximizing promotional activities.
Utilize data-driven insights to craft promotional offers (sets) that resonate with the shoppers, driving sales and optimizing revenue streams.

In store excellence and distribution channel optimization
Ensure optimal product placement and visibility in retail store providing merchandising guidelines to internal and external partners.
Coordinate with sales teams and external stakeholders to ensure the seamless execution of trade marketing plans at the point of sale.
Analyze and recommend brands/channel combination to maximize sell out and profitability.

Budget management and revenue growth
Manage trade marketing budgets efficiency, allocating resources to high impact initiative.
Ensure that BTL placements are well synced with our ATL campaigns for maximum output.
Utilize pricing optimization demand forecasting to maximize revenue.
Analyze sell out performance and provide recommendations and action plan to drive profitability and market share.

Market Knowledge and distributor collaboration
Visit frequently the trade and conduct market analysis in collaboration with the sales teams to identify opportunity for revenue growth.
Stay informed about market trends, competitor activities, shopper behavior.
Utilize market insights to develop pricing, promotional and distribution strategies that align with market conditions and shopper preferences.
Foster strong relationships with distributors and retail partners.
Provide guidance and support to the sales team to ensure they are well-informed about marketing strategies and equipped to promote products effectively.

Color Cosmetics /Turkey development
Contribute to the establishment of sustainable processes and the definition of collaborative ways of working with our local partner.
Provide guidance to Coty sales team and local distributor in the portfolio selection, pricing, and product forecasting process in order to build a profitable business for Coty Color brands in Turkey.
Develop local activations and promotions to boost market share and revenue growth.

**Job Requirements**:
**Qualifications**: Bachelor in business, marketing or any related discipline Language Fluency: English and Arabic are mandatory. Turkish is nice to have. Excellent communication skills. Good analytical skills and business acumen Strong Team Spirit 5-6 years experience in trade/ shopper marketing/ trade marketing/ revenue management Agility and ability to evolve in a fast-moving environment: FMCG experience is a plus.

  • Manager Trade Marketing

    7 days ago

    Dubai, United Arab Emirates Notions Group Full time

    Job Overview Planning, implementing, and managing trade marketing programs that support Notions Group's commercial objectives. Work closely with the sales and marketing teams to develop and execute effective trade marketing initiatives, including promotions, product launches, and merchandising activities across key trade channels and factory outlet. Key...

  • Trade Marketing Manager

    4 weeks ago

    Dubai, United Arab Emirates CharterHouse Full time

    **Job description**: Charterhouse is working with a multinational organisation who is looking to hire a Trade Marketing Manager to join their team in Dubai. **About the role** The key objective of the role is to support the company’s development and execution of trade marketing and to add value to the marketing strategy in the UAE. As a Trade Marketing...

  • Trade Marketing Manager

    1 week ago

    Dubai, United Arab Emirates HG Full time

    _**Trade Marketing Manager (Alcohol Beverages)**_ - _Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and manage the Trade Marketing budget._ - _Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing...

  • Trade Marketing Manager

    4 weeks ago

    Dubai, Dubai, United Arab Emirates Ferrero Full time

    Job Location: DubaiCompany descriptionFerrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno and Kinder Surprise. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in...

  • Trade Marketing Manager

    4 weeks ago

    Dubai, United Arab Emirates Inoi Global Mobile Phones LLC Full time

    We are looking for Sales Analyst in Dubai to become a part of our international team. **About us**: INOI is international electronics brand founded by Nokia & Samsung distribution team with over 30 years’ experience in mobile phone business. We have our own production in China (OEM) as well as a wide range of distribution channels in more than 30+...

  • Trade Marketing Manager

    2 weeks ago

    Dubai, Dubai, United Arab Emirates FERRERO Full time

    Job Location:Dubai:Company description:Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella, Tic Tac, Ferrero Rocher, Raffaello, Kinder Bueno and Kinder Surprise. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in...

  • Trade Marketing Manager

    3 weeks ago

    Dubai, United Arab Emirates Gold Apple Full time

    The Role - Planning of the trade plan of the chain and the brands represented (retail store and online), preparation of reports on the results of the actions - Implementation of the distribution of the advertising budget of brands for the effective conduct of activities - Monitoring the implementation of plans for the marketing budget of partners and the...

  • Trade Marketing Manager

    2 weeks ago

    Dubai, Dubai, United Arab Emirates HG Full time

    _Trade Marketing Manager (Alcohol Beverages)_- _Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and manage the Trade Marketing budget._- _Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities_-...

  • Trade Marketing Manager

    4 weeks ago

    dubai, United Arab Emirates iConnect Full time

    Trade Marketing Manager Jobs in Dubai, UAE by iConnect | ArabJobs.comTrade Marketing ManageriConnect - Dubai, UAE Posted In 5/12/2013Apply For JobApplicants63 Views5783Job DescriptionOur Client leading retail company in Dubai are looking for a Trade Marketing Manager to join thier team.Reporting to the GM the job purpose will be to develop andimplement an...

  • Trade Marketing Manager

    2 weeks ago

    Dubai, United Arab Emirates Inoi Global Mobile Phones LLC Full time

    **About us**: INOI is international electronics brand founded by Nokia & Samsung distribution team with over 30 years’ experience in mobile phone business. We are looking for a Trade Marketing Manager to join us ASAP. **Responsibilities** - Developing INOI trade marketing ‘toolkits’ for partners (in-store branding / POS materials) - Coordinating...

  • Trade Marketing Manager

    2 weeks ago

    Dubai, Dubai, United Arab Emirates CharterHouse Full time

    Job description:Charterhouse is working with a multinational organisation who is looking to hire a Trade Marketing Manager to join their team in Dubai.About the roleThe key objective of the role is to support the company's development and execution of trade marketing and to add value to the marketing strategy in the UAE. As a Trade Marketing Manager, you...

  • Trade Marketing Manager

    2 weeks ago

    Dubai, Dubai, United Arab Emirates iConnect Full time

    Trade Marketing Manager Jobs in Dubai, UAE by iConnect | Trade Marketing ManageriConnect - Dubai, UAE Posted In 5/12/2013Apply For JobApplicants63 Views5783Job DescriptionOur Client leading retail company in Dubai are looking for a Trade Marketing Manager to join thier team.Reporting to the GM the job purpose will be to develop andimplement an effective...

  • Trade Marketing Manager

    2 weeks ago

    Dubai, Dubai, United Arab Emirates iConnect Full time

    Trade Marketing Manager Jobs in Dubai, UAE by iConnect | Trade Marketing ManageriConnect - Dubai, UAE Posted In 5/12/2013 Apply For JobApplicants 63 Views 5783 Job Description Our Client leading retail company in Dubai are looking for a Trade Marketing Manager to join thier team.Reporting to the GM the job purpose will be to develop andimplement an...

  • Trade Marketing Manager

    2 weeks ago

    Dubai, Dubai, United Arab Emirates Inoi Global Mobile Phones LLC Full time

    We are looking for Sales Analyst in Dubai to become a part of our international team.About us:INOI is international electronics brand founded by Nokia & Samsung distribution team with over 30 years' experience in mobile phone business.We have our own production in China (OEM) as well as a wide range of distribution channels in more than 30+ countries.Key...

  • Trade Marketing Manager

    2 weeks ago

    Dubai, Dubai, United Arab Emirates Inoi Global Mobile Phones LLC Full time

    About us:INOI is international electronics brand founded by Nokia & Samsung distribution team with over 30 years' experience in mobile phone business. We are looking for a Trade Marketing Manager to join us ASAP.Responsibilities Developing INOI trade marketing 'toolkits' for partners (instore branding / POS materials) Coordinating 'gotomarket' activities in...

  • Trade Marketing Manager

    4 weeks ago

    dubai, United Arab Emirates Quest Resources Full time

    A leader in the beverage industry within the Gulf Region is looking to hire a highly talented and experienced Trade Marketing Manager to join their team in Dubai, UAE.Reporting to the Category Marketing Manager, you will be responsible for:* Developing and implementing brand plans and consumer activities as agreed with the Category Marketing Manager*...

  • Trade Marketing Manager

    2 weeks ago

    Dubai, Dubai, United Arab Emirates Quest Resources Full time

    A leader in the beverage industry within the Gulf Region is looking to hire a highly talented and experienced Trade Marketing Manager to join their team in Dubai, UAE.Reporting to the Category Marketing Manager, you will be responsible for: Developing and implementing brand plans and consumer activities as agreed with the Category Marketing Manager Handling...

  • Trade Marketing Manager

    4 weeks ago

    dubai, United Arab Emirates Al-Futtaim Automotive Full time

    Al Futtaim Electric Mobility Company is leading the transition to the future of sustainability in Automotive and at the core, striving to provide the best-in-class customer experience in this new mobility space. Promoting the adoption of new energy vehicles demands special efforts in addressing customers uncertainties, while improving customer education on...

  • Head of Trade Marketing

    3 months ago

    Dubai, United Arab Emirates NTS Group FZLLE Ltd Full time

    **We are NTS Group.** We are seeking a dynamic and experienced professional to join the team as the Head of Trade Marketing for a leading global Fast-Moving Consumer Goods (FMCG) company based in Dubai. As a crucial member of the senior management team, you will play a pivotal role in driving their trade marketing strategies to ensure market leadership and...

  • Junior Trade Marketing Manager

    2 weeks ago

    Dubai, United Arab Emirates coty Full time

    **Responsibilities**: The junior Trade Marketing Manager supports the Sales and Marketing Team in all aspects of the marketing plan execution for Travel Retail markets. The JTMM reports directly to the Regional Head of Travel Retail and works closely with all departments including Marketing, Sales, Supply Chain, Customer Service, Operations. **Job...