Sales Executive HORECA
2 weeks ago
**Job Summary**:
**Key Responsibilities**:
- **Sales & Business Development**:
- Identify and target potential clients within the HORECA sector, including hotels, restaurants, catering companies, and foodservice providers.
- Generate new business leads and convert them into long-term clients.
- Develop and maintain a robust pipeline of sales opportunities.
- Build and manage relationships with key decision-makers, influencers, and stakeholders within the HORECA sector.
- **Client Relationship Management**:
- Provide personalized service and ensure client satisfaction by addressing their needs and offering tailored solutions.
- Maintain regular contact with existing clients to ensure continued business and to explore new sales opportunities.
- Conduct regular follow-ups and business reviews with clients to ensure their expectations are met.
- **Product Knowledge & Promotion**:
- Stay updated on the company’s product offerings, pricing structures, and promotions.
- Educate clients on the benefits and features of products and services, offering the best solutions to suit their specific business needs.
- Present and demonstrate products effectively to clients.
- **Market Research & Competitor Analysis**:
- Monitor market trends, competitor activities, and customer preferences within the HORECA sector.
- Provide feedback to the management team regarding new opportunities, pricing strategies, and market challenges.
- **Sales Reporting**:
- Prepare and submit weekly, monthly, and quarterly sales reports, including sales forecasts, market trends, and performance metrics.
- Track sales performance and work with the team to meet or exceed targets and KPIs.
- **Negotiation & Closing**:
- Lead negotiations and contract discussions with clients, ensuring mutually beneficial terms are agreed upon.
- Close deals and ensure all contractual obligations are met.
- **Collaboration with Internal Teams**:
- Work closely with marketing, operations, and customer service teams to ensure smooth execution of client orders and requests.
- Collaborate with other sales representatives to achieve team goals and contribute to the overall success of the sales department.
**Key Requirements**:
- **Education**: Bachelor’s degree in Business, Marketing, Hospitality Management, or related field (preferred).
- **Experience**:
- Minimum 2-3 years of sales experience in the HORECA sector or a related industry.
- Proven track record of sales achievements and meeting/exceeding targets.
- **Skills**:
- Strong communication, negotiation, and interpersonal skills.
- Excellent knowledge of the HORECA industry, market trends, and customer needs.
- Ability to build and maintain relationships with key stakeholders.
- Proficient in MS Office Suite and CRM software.
- Self-motivated, goal-oriented, and able to work independently.
**Experience**:
- Bakery Sales: 3 years (required)
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