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Customer Strategy

2 months ago

dubai, United Arab Emirates The Emirates Group Full time
Customer Strategy & Retention Specialist Jobs in Dubai
For More Top Organization Jobs Click HereDescription:The successful candidate will be responsible for supporting the Customer Strategy & Retention team in the implementation of a global customer lifecycle & communication framework. Develop customer relationships and increase the overall customer lifetime value, and support in the development, coordination and delivery of digital customer communications which are event and lifecycle based, with a focus on automation and triggered communication.Job Responsibilities:
Support in the definition of clear business objectives for each customer lifecycle stage and sub-stage, and identify important triggers or events within the framework to educate the wider business and ensure all communications utilise the lifecycle framework methodology.Perform customer analysis by identifying sources of data (customer behaviour including digital behaviour) to ensure alignment of the contact strategy with the lifecycle framework.Analyse success metrics of targeted global customer communications to suggest optimisations for programmes.Build relationships with MMC’s, wider CCMB teams, and other business units to ensure integration, collaboration and support for all lifecycle marketing programmes.
Job Requirements:
Degree or Honours (12+3 or equivalent) in Marketing, Business or Economics.5+ years experience in a marketing role with demonstrable experience in the interpretation and exploitation of customer insight to drive change and revenues.
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