Product Marketing Manager

4 days ago


Dubai, Dubai, United Arab Emirates Apple Inc. Full time
As a member of our Product Marketing group, you'll represent the customer throughout a product's journey from concept through development and launch. You'll develop and apply insights to help infuse innovative features into our product-development process. Together with our team, you'll work to craft groundbreaking ideas into tangible products that excite the world. At Apple, we combine product management/development and product marketing responsibilities into a single, cross-functional Product Management role that collaborates with design, engineering, finance, legal, marketing communications, public relations, market research, sales, and support for maximum impact across the organization.

The Product Marketing Manager will own and drive the product-centric marketing strategy for their respective product line of business. A critical function of this role is to be the spokesperson for their product in market. The Product Marketing Manager is part of a team of product experts who champion products within their respective markets and seek innovative ways to keep our products at the heart of the customer conversation.

To be truly successful in this role, you will need to have an undeniably strong passion for Apple products, a desire to win, curiosity to be better, ability to navigate in a world of ambiguity, finesse and craft in product storytelling, creative and innovative problem solving, the motivation to inspire others, and to build strong and lasting relationships throughout the organization.

Description

1. Articulate the product opportunity across the region and provide product insight and leadership from introduction through end-of-life to both the Marketing and Sales organisations.
2. Execute product launches with excellence every time.
3. Contribute to the annual Marketing plan, outlining opportunity and actions that lead growth and category leadership.
4. Be the liaison between Market and worldwide for all local business needs and feature requirements. Influence the product feature roadmap, making clear recommendations that improve customer experience.
5. Become a visible and vocal member of the Product Marketing team.
6. Be the guardian of product messaging & positioning across every customer touchpoint, advancing the cause of excellence.
7. Possess expert knowledge of competitive and 3rd party products and strategies. Make pricing and forecasting recommendations to management and cross-functional teams.
8. Build a sphere of influence across multiple internal functions/divisions.

Minimum Qualifications

- Proven experience in product marketing, mobile communications, consumer electronics.
- Spoken and written English and Arabic fluency is a key requirement.
- Ability to travel across the CEMEA region (especially KSA) and globally up to 50% of the time.

Preferred Qualifications

- Builds strong customer relationships and delivers customer-centric solutions.
- Ability to surprise and delight our customers' experiences through innovative, thoughtful details.
- Uses knowledge of business drivers, how strategies and tactics play out in the market, to guide actions.
- Builds partnerships and works collaboratively with others to meet shared objectives.
- BS/BA or equivalent experience preferred.
- Instinctive ability to be the voice of the consumer.
- Excellent analytical skills.
- Depth of technical awareness and familiarity with personal computers.
- Strategic planning expertise.
- Superior storytelling capabilities.
- Experience working for multinational companies based out of the Middle East is a plus.

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