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Marketing & Communications Director

2 months ago

Dubai, Dubai, United Arab Emirates Minor International Full time

**Job Summary**

We are seeking a highly skilled Marketing & Communications Manager to join our team at Minor International. As a key member of our marketing department, you will be responsible for developing and implementing marketing and communications strategies to drive business growth and enhance our brand reputation.

Key Responsibilities:

  1. Marketing Strategy Development: Assist in developing and implementing the marketing and communications strategy for our luxury hospitality brand, aligning with our business objectives and brand tone of voice.
  2. Brand Advertising and Media Buying: Manage all brand advertising, marketing, creative, and media buying activities, ensuring effective brand messaging and ROI.
  3. Press Release Management: Develop and distribute press releases in accordance with our key messages and brand tone of voice, maintaining a strong media presence.
  4. Corporate Social Responsibility (CSR): Develop and manage CSR activities, promoting our brand's commitment to social and environmental responsibility.
  5. Media Relations and Communications: Manage the media database, media communications, and relationships, ensuring effective media engagement and brand representation.
  6. Media Fam Trips and Entertainment: Manage media fam trips and entertainment itineraries, providing exceptional experiences for media guests.
  7. Agency Relationships: Maintain and direct relationships with third-party agencies, ensuring effective collaboration and brand representation.
  8. Social Media Marketing: Develop and manage an effective social media marketing and communications strategy, supporting our overall business objectives.
  9. Sponsorship and Promotional Opportunities: Identify and manage potential sponsorship and promotional opportunities, aligning with our business objectives and brand reputation.
  10. Collaboration with Operational Departments: Liaise with operational departments to develop and manage F&B, Rooms, and Spa-related packages and promotions, ensuring seamless brand execution.
  11. Support to Senior Managers: Provide daily support to senior managers, ensuring effective marketing and communications execution.
  12. Industry Trends and Brand Perception: Monitor industry trends and keep senior managers apprised of brand perceptions and potential issues affecting our business.
  13. Departmental Liaison: Liaise and meet regularly with department heads to ensure effective marketing and PR-related work management.

Requirements:

  • A university degree in Marketing, PR, Business, or a related discipline.
  • At least three years of experience in a PR and Marketing role.
  • Excellent English language and communication skills.
  • A strong interest in the latest marketing and PR concepts, tactics, and techniques.
  • Hotel experience is preferable.