Strategic Communications Director
3 weeks ago
Job Summary
We are seeking a highly skilled Strategic Communications Director to join our team at Majid Al Futtaim Retail. As a key member of our communications function, you will be responsible for developing and implementing a comprehensive communications strategy that aligns with our business objectives.
Main Responsibilities
- Develop a Centre of Excellence that sets the directives, standards, best practices, framework, and houses key communication collateral and templates from which all in-country communications colleagues can access to ensure consistency and quality in their communications activities.
- Act as the main point of contact between all communication managers and the communications function at Corporate Head Office.
- Develop templates for pre-determined KPIs and performance metrics, tracking and reporting performance, KPIs, (output and outcomes) for each market, conduct audits and provide counsel and guidance to in-market communications colleagues to achieve the wider communications goals of the business (both corporate and customer brand ambitions).
- As a master communications strategy architect, guide, oversee, and approve localized communications strategies, action plans, desired output, and outcomes for each Carrefour market across Majid Al Futtaim Retail's portfolio.
- Review content and output from local market communications across portfolio, providing counsel, guidance, and approval to uplift communications standards of Carrefour in-line with Majid Al Futtaim's standards, ensuring that they align with their local strategies and ladder up to the overall communications strategy of Majid Al Futtaim Retail.
- Work closely within the communications team to ensure collaboration between all functions to provide integrated communications across all channels.
- Having total visibility through periodic ongoing checks with each communications manager across the markets, including a view of their action plans, in-market challenges, and objectives, and reviewing results, while providing ongoing counsel and guidance to improve outcomes and remain focused on local and company-wide strategic goals.
- Lead on issue and crisis communications management, including maintaining an issues tracker, updating and uplifting existing crisis comms strategies and playbook, running crisis communications training for leaders and communications managers, and providing ongoing counsel and support.
Requirements
- Bachelor's Degree in Communication, Public Relations, or Marketing.
- A minimum of 8+ years of relevant, demonstrated experience/proven track record in a similar role with a minimum of 3 years in managing communications teams, preferably across several countries.
- Relevant experience working with retail/consumer goods industry/multinational and technology companies.
- Communications agency or news media journalism experience.
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