Automotive Marketing Lead
4 days ago
About Salt's Automotive Division
">We are seeking a skilled Marketing Manager to join our team and drive the launch of two new electric vehicle (EV) brands in the market.
This is a critical role that requires a deep understanding of EVs, luxury branding, and local market dynamics.
Main Responsibilities:
- Develop and execute a multi-channel marketing strategy to create awareness and generate leads for the new EV brands.
- Collaborate with cross-functional teams, including PR, digital, and CX, to deliver seamless marketing experiences.
- Leverage local market insights to design and implement targeted campaigns that resonate with regional consumers.
- Build and manage a high-performing marketing team to drive business growth.
Candidate Requirements:
- Proven track record in automotive marketing, with a focus on electric vehicles.
- Strong understanding of luxury branding principles and their application in the EV space.
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions.
- Experience working in the local market, with a deep understanding of consumer behavior and preferences.
- Excellent communication and collaboration skills, with the ability to work effectively with internal stakeholders and external partners.
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