Cosmetics Brand Public Relations Manager

2 weeks ago


Dubai, Dubai, United Arab Emirates CC Staffing International Full time
About the Role

We are seeking a highly skilled and experienced Public Relations Manager to join our team at CC Staffing International. This is an exciting opportunity for a dynamic individual to develop and execute comprehensive PR strategies that drive brand awareness and reputation.

Key Responsibilities
  • Develop and implement a strategic PR plan that aligns with our company's mission and business objectives.
  • Build and maintain strong relationships with media outlets, influencers, beauty editors, and industry stakeholders to secure optimal coverage.
  • Craft compelling press releases, media kits, and other communication materials to promote new products, events, and company updates.
  • Serve as the company spokesperson for media inquiries, interviews, and public events.
  • Oversee all external communications, including social media, press coverage, and partnerships with relevant beauty and lifestyle publications.
  • Lead crisis communication efforts and ensure consistency in messaging during high-pressure situations.
  • Collaborate closely with marketing, social media, and product teams to ensure brand consistency in all public-facing communication.
  • Monitor PR performance metrics and media coverage, providing regular reports to senior management.
  • Plan and execute events, product launches, and media briefings to increase brand exposure and engagement.
  • Manage external PR agencies and communications vendors as needed.
  • Develop long-term PR strategies to support business growth and brand positioning in both domestic and international markets.
Qualifications
  • Bachelor's degree in Public Relations, Communications, Marketing, or a related field.
  • 6+ years of experience in PR and communications, preferably within the beauty, fashion, or lifestyle industry.
  • Proven track record of managing media relations and creating strong media contacts.
  • Exceptional written and verbal communication skills with the ability to create compelling stories.
  • Experience in handling crisis communication and maintaining brand reputation.
  • Strong understanding of digital media, influencer partnerships, and social media communications.
  • Ability to work in a fast-paced, dynamic environment with tight deadlines.
  • Creative thinker with the ability to develop innovative communication strategies.
  • Excellent organizational and project management skills.


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