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Specialista in Marketing

3 months ago

Dubai, Dubai, United Arab Emirates MARRIOTT International Full time
Responsabilità
  • Ideare e sviluppare strategie di marketing efficienti e intuitive
  • Organizzare e supervisionare campagne pubblicitarie/comunicative (social media, TV, ecc.), fiere ed eventi promozionali
  • Condurre ricerche di mercato e analisi per valutare tendenze, consapevolezza del marchio e iniziative della concorrenza
  • Iniziare e controllare sondaggi per valutare le esigenze e la fedeltà dei clienti
  • Redigere testi per diverse distribuzioni di marketing (brochure, comunicati stampa, materiale per il sito web, ecc.)
  • Mantenere relazioni con fornitori di media e editori per garantire collaborazione nelle attività promozionali
  • Monitorare i progressi delle campagne utilizzando vari metriche e presentare report sulle performance
  • Collaborare con i manager nella preparazione dei budget e nel monitoraggio delle spese
Requisiti e competenze
  • Esperienza comprovata come specialista in marketing o in un ruolo simile
  • Buona comprensione delle tecniche di ricerca di mercato, analisi dei dati e metodi statistici
  • Conoscenza approfondita dei principi di pianificazione strategica e delle migliori pratiche di marketing
  • Competenza in MS Office e software di marketing (es. CRM)
  • Familiarità con i social media e le analisi web (es. WebTrends)
  • Eccellenti capacità comunicative e relazionali
  • Forti capacità organizzative e di gestione del tempo
  • Creatività e consapevolezza commerciale
  • Laurea in marketing, amministrazione aziendale o disciplina pertinente