Business Development Specialist
3 days ago
We are seeking a highly skilled and experienced Sales CRM Specialist to join our team at United Al Saqer Group. The successful candidate will be responsible for developing and implementing effective CRM strategies, managing lead planning, and providing data-driven insights to support business decision-making.
The ideal candidate will have a strong analytical mindset, excellent communication and collaboration skills, and experience in Sales CRM or a similar role. They will be responsible for analyzing media channel performance, collaborating with the marketing team to make informed recommendations for channel optimization, and developing and analyzing the annual Sales CRM calendar to ensure alignment with marketing objectives and sales goals.
Key Responsibilities:
Develop and Implement CRM Strategies: Create and implement effective CRM strategies to drive lead generation and customer engagement.
Manage Call Centre & Client Relations Teams: Oversee the daily operations of the Call Centre and Client Relations teams, ensuring high performance, efficiency, and alignment with CRM objectives.
Lead Planning & Analysis: Develop and maintain lead planning documents, conducting data-driven analysis to enhance the effectiveness of each targeted communication initiative.
Sales Funnel Management Reporting: Regularly generate, analyze, and share Sales Funnel Management (SFM) reports to track lead progress, identify trends, and recommend areas for optimization.
Media Channel Performance Evaluation: Analyze media channel performance based on lead generation data, collaborating with the marketing team to make informed recommendations for channel optimization.
CRM Strategy Development: Collaborate with the Head of Department to define, analyze, and refine the overall Sales CRM Strategy, ensuring it evolves based on data insights and business needs.
Annual CRM Calendar & Campaigns: Work closely with the Marketing Manager to develop and analyze the annual Sales CRM calendar, ensuring alignment with marketing objectives and sales goals.
CRM Materials Development: Partner with the designated marketing specialist to create and analyze CRM materials for direct marketing campaigns, ensuring that content is engaging and aligned with customer needs.
Reporting & Insights: Generate and provide comprehensive reports as needed, offering actionable insights into CRM performance metrics, trends, and future opportunities for improvement.
Requirements:
Bachelor's degree / Higher Diploma in Marketing, Business, or a related field.
Proven experience in Sales CRM or a similar role.
Strong analytical skills with experience in data analysis and reporting.
Familiarity with CRM tools and software.
Excellent communication and collaboration skills.
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