Social Media Marketing Specialist

7 days ago

Dubai, Dubai, United Arab Emirates Kerzner International Full time
Key Responsibilities

We are seeking a highly skilled Social Media Executive to join our team at One&Only Royal Mirage Hotel in Dubai.

The successful candidate will be responsible for developing and implementing social media strategies for up to 5 F&B outlets, ensuring alignment with business goals and brand identity.

Key duties and responsibilities include:

  • Assisting the Social Media Manager in creating engaging and on-brand social media captions across various platforms.
  • Collaborating with the in-house graphic designer to produce visually appealing content that resonates with our target audience.
  • Monitoring social media channels daily, responding to comments, messages, and engaging with the online community to foster positive interactions.
  • Supporting the coordination and execution of social media campaigns, including paid promotions, to enhance brand visibility and engagement.
  • Conducting basic competitor analysis and industry research to identify trends and opportunities for improvement in our social media practices.
  • Tracking and reporting on social media performance metrics, providing insights to the Social Media Manager for continuous optimization.
  • Assisting with the organization of photoshoots and content creation events, ensuring all assets align with the brand's standards.
Requirements

To be successful in this role, you will need:

  • Previous experience in social media, Digital Marketing, or Content Creation, preferably within the hospitality or F&B industry.
  • Strong writing and editing skills with a keen eye for detail and a creative flair.
  • Proficiency in using social media platforms such as Instagram and Facebook.
  • Basic understanding of social media analytics tools and the ability to interpret data.
  • Knowledge of Dubai's F&B scene is a plus.
  • Ability to work in a fast-paced environment and manage multiple tasks simultaneously.
  • Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite) and basic video editing skills is an advantage.

We are looking for a motivated and creative individual who is passionate about creating JOY for our guests through social media. If you have a positive energy and a passion for making every detail count, we encourage you to apply.

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