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Social Media Marketing Specialist
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Job Summary:
The Social Media Coordinator will be responsible for coordinating and managing relationships with social media influencers that align with Grouponeuae's overall operations. This role will involve identifying and interacting with influencers, negotiating contracts, managing campaign deliverables, and tracking results.
Key Responsibilities:
- Identify and Contact Influencers: Identify and contact social media influencers who align with Grouponeuae's brand and values.
- Negotiate Contracts: Negotiate contracts with social media influencers to ensure mutually beneficial partnerships.
- Manage Campaign Deliverables: Manage campaign deliverables, including content creation, scheduling, reporting, and tracking campaign results.
- Stay Up-to-Date on Social Media Trends: Stay up-to-date on the latest social media trends and best practices to ensure Grouponeuae's social media presence remains competitive.
- Collaborate with the Marketing Team: Collaborate with the marketing team to develop and execute social media marketing strategies that align with Grouponeuae's overall marketing goals.
- Other Duties: Perform other duties as assigned by management to ensure the success of Grouponeuae's social media initiatives.
Qualifications:
- Bachelor's Degree: Bachelor's degree in marketing, communications, or a related field.
- Experience: 2+ years of experience in coordination, marketing, or a related field.
- Strong Understanding of Social Media: Strong understanding of social media platforms, trends, and best practices.
- Content Creation and Scheduling: Experience with content creation and scheduling, including writing, editing, and publishing content.
- Excellent Communication Skills: Excellent written and verbal communication skills, with the ability to effectively communicate with influencers, colleagues, and management.
- Analytical and Problem-Solving Skills: Strong analytical and problem-solving skills, with the ability to track results and make data-driven decisions.
- Initiative and Motivation: Ability to work independently and as part of a team, with a strong sense of initiative and motivation to drive Grouponeuae's social media initiatives forward.