Brand Management Professional
6 days ago
We are looking for a skilled and experienced marketing professional to join our team as a Marketing Manager. As a key member of our team, you will be responsible for developing and executing effective marketing strategies that drive growth and profitability across the MEASA region.
The successful candidate will have a deep understanding of the regional markets and be able to influence our master franchisees to ensure they are aligned with our brand strategies and guidelines. You will also be responsible for managing the Arab Co-Op budget and partnering with our advertising agency to deliver on regional campaigns that support our markets effectively and efficiently.
To succeed in this role, you will need to be a self-starter with excellent organizational and communication skills. You will also need to be highly proficient in PowerPoint and Excel and have a strong understanding of marketing principles and practices.
- Key Responsibilities:
- Serve as the key marketing advisor and partner for our master franchisees, providing guidance, tools, and resources to ensure consistent brand positioning and messaging across the region.
- Analyze market trends and consumer insights to identify opportunities and develop actionable results.
- Manage the CO-OP budget, working closely with our advertising agency to deliver key campaigns that align with our brand strategy and goals.
Requirements:
- Bachelor's degree in Marketing or a related field.
- Minimum of 4 years of marketing experience, preferably within the QSR industry.
- Highly proficient in PowerPoint and Excel.
- Must have legal authority to work in the UAE.
- English is a must; Arabic is a plus.
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