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Brand Awareness Manager

1 week ago

Dubai, Dubai, United Arab Emirates SAHARA Management Consultancy Full time

SAHARA Management Consultancy Overview

We pride ourselves on delivering exceptional services and innovative solutions to help businesses thrive in the ever-evolving digital landscape.

Social Media Manager Job Summary

The ideal candidate will develop and execute a comprehensive social media strategy aimed at boosting brand visibility, engagement, and driving online traffic. Key responsibilities include planning campaigns, setting objectives, and defining KPIs.

Key Accountabilities:

  1. Establish and implement a robust social media strategy that aligns with our marketing goals.
  2. Create, curate, and manage high-quality content across multiple social media platforms, including writing posts, designing graphics, and collaborating with our design team.
  3. Engage with our online community by responding to comments, messages, and mentions in a timely and professional manner.
  4. Analyze campaign and post performance using metrics such as engagement, reach, and conversions, making adjustments to enhance results.
  5. Stay informed about the latest trends, tools, and best practices in social media and digital marketing to maintain our competitive edge.
  6. Collaborate with cross-functional teams to synchronize social media efforts with broader marketing initiatives, adhering to our brand standards and objectives.
  7. Leverage paid social media advertising to drive website traffic, generate leads, and boost conversions.
  8. Maintain a consistent brand voice and message across all social media platforms, expanding our presence while ensuring alignment with our brand identity and values.
  9. Respond promptly and professionally to negative feedback or social media crises, protecting our reputation through efficient crisis management.

Essential Qualifications:

  1. Prior experience as a Social Media Manager or equivalent role, boasting a history of successfully managing and elevating social media profiles.
  2. Deep understanding of social media platforms, trends, tools, and best practices.
  3. Experience with social media analytics software.
  4. Exceptional written and verbal communication skills.
  5. Creativity and capacity to craft captivating content.
  6. Aptitude for multitasking, time management, and meeting deadlines.