Marketing Executive

6 months ago


Abu Dhabi, United Arab Emirates EMIRATES PARK ZOO AND RESORT Full time

Working on all core marketing disciplines including web-based content, content marketing, copywriting, print, multi-media, digital, social media, direct marketing, promotional marketing, project and supplier management, and marketing planning to deliver engaging campaigns.
- Collaborating on the concept, development and implementation of marketing plans and strategies, product concepts and promotional programmes driving interest and sales.
- Ensuring distribution of internal and external marketing materials and communications.
- Understanding and maintaining the corporate brand in all marketing initiatives and campaigns.
- Taking ownership of and evaluate marketing campaigns, advertising, and optimisation metrics to ensure campaigns are effective - reacting quickly and revising campaigns where needed to ensure that trends are acted upon to maximise ROI.
- Conducting market research, including the creation, sourcing and utilisation of key focus groups and questionnaires.
- Developing relationships with and working alongside internal or external creative teams, marketing agencies, suppliers, and contractors to effectively promote sales or brand awareness through bespoke marketing campaigns.
- Supporting the Marketing Manager, Digital Marketing Manager, E-commerce Manager, and the after-sales team.
- Representing the marketing team at promotional events.
- Designing and executing social media and online activity, writing creative copy, content strategy and implementation.
- The maintenance and upkeep of websites to enhance the user experience.
- Analysing and utilising Customer Relationship Management (CRM) databases for marketing campaigns, reporting and increasing customer retention.
- Continuously seeking new or expanded revenue opportunities.

Application Question(s):

- Do you speak Arabic & English?
- What's your Visa Status?
- What's Your Current Salary?
- What's Your Expected Salary?

**Experience**:

- Marketing Executive: 2 years (preferred)

Ability to Relocate:

- Abu Dhabi: Relocate before starting work (preferred)



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