Marketing Manager

7 days ago


Abu Dhabi, United Arab Emirates Dotslab Marketing Full time

Job Summary:
Key Responsibilities:

- **Strategic Planning and Execution**:

- Develop and implement comprehensive marketing strategies and campaigns that align with company goals.
- Coordinate marketing efforts with cross-functional teams, including product development, sales, and customer service.
- **Market Research and Analysis**:

- Conduct market research to identify target audiences, industry trends, and competitive landscape.
- Analyze consumer behavior and gather insights to inform marketing strategies.
- **Brand Management**:

- Maintain and enhance the company’s brand image and positioning.
- Ensure consistent messaging across all marketing channels.
- **Digital Marketing**:

- Monitor and optimize the performance of digital marketing campaigns.
- **Content Creation and Management**:

- Develop engaging content for various platforms, including website, blog, social media, and print materials.
- Manage content calendar and ensure timely delivery of marketing materials.
- **Budget Management**:

- Prepare and manage the marketing budget, ensuring effective allocation of resources.
- Track and report on the effectiveness of marketing spend and return on investment (ROI).
- **Team Leadership**:

- Lead and mentor a team of marketing professionals.
- Foster a collaborative and innovative team environment.
- **Event Planning and Coordination**:

- Plan and execute promotional events, trade shows, and product launches.
- Manage event logistics and post-event analysis.
- **Partnerships and Collaboration**:

- Build and maintain relationships with external partners, vendors, and media outlets.
- Collaborate with influencers and industry leaders to enhance brand visibility.
- **Reporting and Analytics**:

- Generate regular reports on marketing performance metrics.
- Use data-driven insights to refine and improve marketing strategies.

Qualifications:

- Bachelor’s degree in Marketing, Business Administration, or a related field (Master’s degree preferred).
- Minimum of 5 years of experience in marketing, with a proven track record of successful marketing campaigns.
- Strong knowledge of digital marketing tools and platforms.
- Excellent written and verbal communication skills Arabic & English.
- Proficiency in marketing analytics and reporting.
- Creative thinking and problem-solving abilities.
- Strong leadership and team management skills.
- Ability to work in a fast-paced, dynamic environment.

Preferred Skills:

- Experience in Digital Marketing or Media Marketing.
- Graphic design skills and proficiency in Adobe Creative Suite.

Compensation and Benefits:

- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Professional development opportunities and career growth.

Pay: AED5,000.00 - AED10,000.00 per month

Ability to commute/relocate:

- Abu Dhabi: Reliably commute or planning to relocate before starting work (required)


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