Social Media Manager
1 month ago
J**ob Title: Social Media Manager**
**Company: Al Zaabi Autocare**
**Location: Mussafah, Abu Dhabi**
**Industry: Automotive**
**0501873124**
**Key Responsibilities**:
- **Content Creation & Strategy**:
- Develop and implement social media strategies aligned with business goals, focusing on promoting services like tire sales, car repairs, and premium services for luxury car brands.
- Create, schedule, and publish engaging content across social media platforms (Instagram, Facebook, LinkedIn, etc.).
- Collaborate with internal teams to generate content that highlights promotional offers, services, and customer testimonials.
- **Community Engagement**:
- Build and maintain relationships with followers by responding to comments, messages, and reviews promptly.
- Monitor online conversations and engage with relevant automotive and car repair communities.
- **Campaign Management**:
- Plan, execute, and monitor social media ad campaigns, working with Google Ads and other paid media platforms when needed.
- Drive targeted traffic to the business's website and workshop, increasing brand awareness and customer engagement in Abu Dhabi and Mussafah.
- **Analytics & Reporting**:
- Track and analyze the performance of campaigns and content using social media analytics tools.
- Provide monthly reports with insights, learnings, and recommendations for future improvements.
- **Brand Management**:
- Ensure all content is consistent with Al Zaabi Autocare's brand voice and guidelines.
- Manage the visual consistency of the brand across all platforms, ensuring it reflects the premium services provided.
- **Trend Monitoring**:
- Stay up to date with the latest industry trends, social media updates, and competitor activities to keep Al Zaabi Autocare at the forefront of the automotive social space.
- Identify opportunities for content that leverages automotive industry trends and events.
- **Collaboration**:
- Work closely with the marketing team and external vendors to coordinate digital marketing campaigns and promotional activities.
- Collaborate with photographers, designers, and influencers to create dynamic, visually appealing content.
**Qualifications**:
- Proven experience as a Social Media Manager or similar role, preferably within the automotive or service industry.
- Strong understanding of social media platforms, including Facebook, Instagram, LinkedIn, and YouTube.
- Excellent writing, editing, and communication skills.
- Experience with paid social media advertising and analytics tools.
- Knowledge of SEO, Google Analytics, and automotive digital marketing is a plus.
- Creative thinker with the ability to generate innovative ideas to engage audiences.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
**Benefits**:
- Competitive salary
- Opportunities for career growth in the automotive industry
- A dynamic and supportive team environment
If you are passionate about social media and the automotive industry, we’d love to hear from you
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