Paid Search Executive
2 months ago
**INSPIRE | EXHILARATE | DELIGHT**
For over six decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. The Group, in its endeavor to excel as a hybrid retailer, has reinforced its distribution and marketing services with a portfolio of eight owned brands and over 300 international brands in the luxury, beauty, fashion, and art de vivre categories. More recently, the Group expanded its expertise into new categories of luxury watches, jewelry, and eyewear.
Every step at Chalhoub Group is taken with the customer at heart. Be it constantly reinventing itself or focusing on innovation to provide luxury experiences at over 750+ experiential retail stores, online and through mobile apps, each touch point leads to delighting the customer.
Today, Chalhoub Group stands for 14,000 skilled and talented professionals across seven countries, whose cohesive efforts have resulted in the Group being ranked third in the Middle East and first in Saudi Arabia as a Great Place to Work.
**The role**
We are seeking a highly motivated and experienced Paid Search Executive to work on the development of Chalhoub's Paid Media program across social media, search, and video platforms.
As a Paid Search Executive, you will be responsible for the successful implementation of our Paid Media strategy, working closely with the eCommerce community and all relevant internal and external stakeholders to drive traffic and revenue.
You will also be a key member of a team of internal specialists and external partners, contributing to the development and execution of scalable Paid Media projects that can be deployed across our priority markets and brands.
**What you'll be doing**:
- Work with the team to develop and implement Chalhoub's Paid Media strategy across social media, search, and video platforms
- Educate the business on Paid Media guidelines, best practices, and tools via data, training, and ongoing communication with key stakeholders
- Support eCommerce teams in growing their Paid Media traffic and revenue by defining and sharing best practices and tools
- Drive the development and execution of scalable Paid Media projects that can be deployed across priority markets and brands
- Work on the creation of Paid Media forecasts, business cases, and postmortems to understand the impact of any new or completed Paid Media project
- Analyze data and report on global Paid Media KPIs to a large number of stakeholders
- Continuously monitor and optimize campaigns to improve performance and meet KPIs
- Create compelling case studies and award entries that showcase the success of Chalhoub's Paid Media program and its impact on the business. Work with cross-functional teams to gather data and insights, and use your storytelling skills to craft narratives that resonate with judges and industry peers.
- Follow best practices in account management, including but not limited to account structure, keyword research, ad copywriting, bid management, and landing page optimization. Stay up-to-date with industry trends and best practices to continuously improve account performance and achieve KPIs
**What you’ll need to succeed**:
- Bachelor's degree in marketing, advertising, or related field
- At least 2-3 years of experience in paid search and Google Analytics
- Proven track record of managing successful paid search campaigns and achieving KPIs
- Experience working with large budgets and complex campaigns
- Strong analytical and problem-solving skills, with the ability to interpret data and develop insights
- Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams
- Knowledge of social media, search, and video platforms and their advertising capabilities
- Understanding of eCommerce and its key drivers
- Experience working with and managing external partners
- Proficiency in Microsoft Excel and PowerPoint
- Ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment
- Strong attention to detail and ability to identify and address issues proactively
- Passion for digital marketing and a drive to stay up-to-date with industry trends and developments
- Experience creating compelling case studies and award entries to showcase the success of campaigns
- Knowledge of best practices in account management, including account structure, keyword research, ad copywriting, bid management, and landing page optimization.
**What we can offer you**
With us, you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day.
We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education cont
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