E-commerce Marketing Associate

2 months ago


Dubai, United Arab Emirates Utzon Equestrian Full time

**E-Commerce Marketing Specialist - Part Time Position**

Are you a seasoned E-Commerce Marketing Specialist with a proven track record of crafting compelling ads that deliver outstanding results on Instagram, Facebook, Tiktok, Youtubeand Google? Do you thrive on optimizing campaigns, utilizing Google Tag Manager and analytics to drive campaign success? Do you have the knack for providing great customer service? If you are a young and vibrant creative powerhouse, with a minimum of 3 years of experience, then we want you

This will be for a part-time position, 20/25 hours a week in a hybrid set-up.

**Role & Responsibilities**

As our E-Commerce Marketing specialist, you’ll be driving the force behind our online presence. Your expertise is to create professional and captivating ads for all our social media accounts and Google platforms.
- Develop and maintain content calendars while ensuring a consistent posting schedule.
- Community management (responding to messages, comments on all our social media platforms) to maintain relationships with the audience (horse riders)
- Social listening to identify industry trends, sentiment, brand mentions. Address negative feedback effectively.
- Assist in developing and implementing social media strategies.
- Create professional, engaging captions and content for our various platforms including ( IG, Tiktok, Youtube, Facebook)
- Manage paid social media and google advertisingsincluding captions and utm links generation.
- Good knowledge of SEO optimisation is required.
- Monitor and measure the performance of the posts, campaigns, and preparing regular reports with insights and recommendations.
- Share monthly a competitive analysis of key competitors to understand launch priorities and key performing initiatives/assets, especially during KCPs.
- Ability to identify influencers that are in line with brand DNA.
- Creating and editing high quality videos curated for every platform.

**Requirements**:

- BA Degree or equivalent
- English proficiency.
- Social media user of all major platforms including (Instagram, Snapchat, Facebook and Tiktok)
- With understanding and passion for the horse industry, its influencers, and trends landscape in Europe.
- Filming and Editing expertise.
- Comfortable on travel assignments.
- Strong analytical skills to interpret data and make informed decisions.

**Job Type**: Part-time
Part-time hours: 25 per week

**Education**:

- Bachelor's (required)

**Experience**:

- Online Marketing: 3 years (required)

**Language**:

- English (required)

Willingness to travel:

- 25% (required)

Expected Start Date: 04/12/2023



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