Growth Hacker

We are looking for a highly motivated and versatile **Growth Hacker** to drive awareness, sales, growth and engagement across our digital channels for our products and services. We’re seeking someone who is a self-starter, works hands-on and lead by example, bringing both strategic insight and practical expertise at executing strategies for business growth.

**Job Summary**:
**Key Responsibilities**:

- **Social Media Marketing**: Manage and grow our social media presence, create content, engage with the audience, and analyze performance to refine strategies.
- **SEO**: Conduct on-page and off-page SEO, keyword research, and optimize content to increase organic visibility and rankings.
- **Marketing Automation**:Strategize, Plan and Executive Strategies to run Multiple Marketing Automation tools for our different Business Units
- **Performance Marketing**: Manage and optimize paid campaigns on Google Ads, Facebook Ads, and other relevant platforms to drive leads, engagement, and conversion.
- **Run Data-Driven Experiments**: Conduct A/B tests, multivariate tests, and other experiments to continuously optimize marketing campaigns, customer journey, and conversion rates.
- **User Acquisition and Retention**: Identify, implement, and optimize tactics for user acquisition and retention, leveraging viral marketing, referral programs, and performance marketing.
- **Funnel Optimization**: Analyze and optimize the conversion funnel from acquisition to retention, identifying and fixing bottlenecks that impact user engagement and revenue.
- **Analytics & Reporting**: Track and measure the success of campaigns using analytics tools, interpret data insights, and adjust strategies as needed.
- **Experimentation and Growth Hacking**: Continuously test new channels, creatives, and growth tactics to increase reach, engagement, and conversions.
- **Collaborate with Cross-Functional Teams**: Work closely with cross-functional teams, content, design, and development teams to ensure cohesive and effective campaigns.
- **Team Leadership**: Manage and mentor junior marketers, providing guidance on digital marketing best practices and campaign optimization.

**Qualifications**:

- **Proven Experience**: with a proven track record of growth hacking, digital marketing, campaign execution or similar role, ideally within a startup or high-growth company.
- **Skills**: Hands-on expertise in SEO, PPC, Marketing Automation, SMM, Paid Promotions, Programmatic Advertising, BI & Analytics tools
- **Analytical Mindset**: Strong analytical skills and a data-driven approach to decision-making.
- **Creative Thinker**: Ability to brainstorm innovative growth strategies and adapt to rapidly changing digital trends with excellent problem-solving skills, a customer-first mindset, and a passion for experimentation and continuous learning
- **Team Player and Leader**: Experience in managing and collaborating with a team, as well as independently executing campaigns.

**Preferred**:

- Experience with CRM - CDP Tools, Marketing Automation, Programmatic Advertising
- Experience with A/B testing tools, conversion rate optimization (CRO), and web analytics platforms such as Google Analytics, Mixpanel, or Amplitude.
- Proficient in data analysis, with experience using SQL, Excel, or other tools to drive insights
- Experience working in Product-led or SaaS Based, fast-paced, high-growth environments
- Certifications in Google Ads, Google Analytics, Blueprint or other relevant digital marketing areas are a plus.

**What We Offer**:

- **Competitive Compensation**: A competitive salary package along with benefits.
- **Professional Development**: Opportunities to enhance skills in a creative, collaborative environment.
- **Creative Freedom**: An environment that values innovation, where your ideas can shape our brand identity.
- **Growth Opportunities**: A chance to advance within FSD Holdings, a growing and dynamic company.

Application Question(s):

- Do you have Previous Work Experience as Growth Hacker?

Application Deadline: 01/12/2024