Marketing Executive

8 months ago


Abu Dhabi, United Arab Emirates Joud Coffee Full time

The Role
- Create, implement, and manage an effective marketing plan that aligns with our business goals. - Develop and maintain a marketing calendar that schedules all aspects of the creation and delivery of marketing activities. - Generate engaging content for our website and social media platforms, ensuring alignment with our brand's voice and messaging. - Manage a social media calendar for timely content promotion. - Oversee and manage our digital marketing efforts across multiple channels, including SEO, Google AdWords, and social media marketing. - Collaborate with photographers, videographers, and content creators to produce high-quality content. - Maintain brand consistency throughout all marketing projects. - Conduct comprehensive market research and competitor analysis to identify trends and opportunities to grow market share. - Monitor and analyze the effectiveness of marketing initiatives, providing regular internal reports and proposals for improvements. - Liaise with the sales and product teams to ensure brand consistency and increase customer engagement. - Manage our e-commerce platform and develop and oversee the company's loyalty program. - Stay updated on the latest industry trends to keep the company at the forefront of developments in digital marketing.

**Requirements**:
**Qualifications and Experience Required**: - Bachelor's degree in Marketing or a related field. - Proven experience in a similar role, including digital marketing experience. - Strong experience in creating and managing marketing plans and calendars. - Proficient in content creation, brand management, and following branding guidelines. - Experience coordinating with external content creators such as photographers and videographers. - Understanding of SEO/SEM, Google AdWords, and social media advertising. - Strong understanding of customer behavior data analysis and decision-making based on analytics. - Exceptional communication and leadership skills.

About the company
Joud Coffee is a specialty coffee in the heart of Abu Dhabi. We are passionate about offering Abu Dhabis most authentic coffee experience with the finest selection of specialty locally-roasted coffee. Our new full-service menu features the best in comfort foods and classic dishes with modern flare that are sure to keep you coming back time and again. Our chefs have created a culinary experience that rivals any, with inspiration taken from all across the globe. We have created a fun and welcoming neighborhood atmosphere to catch up with friends, get some work done, or simply enjoy our rich-flavoured coffee as an escape from the day. Come and be greeted with a smile, and experience all that Joud Coffee has to offer.



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