Senior Growth Manager MENA
1 week ago
- Responsible for the overall growth strategy and execution for OKX in Middle East and North Africa regionDevelop and implement the company's growth strategy for MENA, aligned with the company's overall business objective
What You'll Be Doing:
Drive the growth strategy in MENA, ensuring alignment with the OKX MENA goalsDevelop and manage a multi-channel, integrated growth plan, including digital marketing, content creation, SEO/SEM, social media, and offline activationDefine and execute growth activities across all channels to improve customer acquisition and retention, and drive revenue growthCollaborate with teams across the organization (customer support, creative, email operations, product managers, and UX team) to design, deploy, manage and measure programs across channels.
Define and monitor KPI's, produce and communicate insights, and make relevant course corrections to drive business outcomes and impact customer adoption & retention.
What We Look For In You:
- Relevant growth acquisition experience, strong understanding of growth tactics, and a record of high-performing teamsAbility to converse well in English and ArabicStrong understanding of cryptocurrency-related terminologies and trends and a liking for crypto culturesObsessive about understanding customer psychology.Ability to make smart strategic decisions, matching customer needs with business needs.Drives decisions with both quantitative customer data and qualitative customer feedback. Can articulate WHY a shift in the data might be happening.Conscious of ROI (ex. P.I.E. framework) and obsesses over results. Strives for impact first, creativity second.
Nice to Haves:
- Experience working across time zones and cross-cultural teamsBonus points if you have previously worked at a crypto exchangePassionate about blockchain technology and the crypto payments space
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