Senior Executive

1 week ago


Dubai, Dubai, United Arab Emirates Hearts & Science MENA Full time

Hearts & Science has been inspired by confident marketers seeking business advantage in a world of personalized digital marketing, where CRM and addressable channels converge, and decisions must be made in real-time to aggregate effective reach and deliver the right message at the right time. Designed to inform brand strategies with real-time insights, Hearts & Science is a data-driven marketing agency with expert media planning and buying capabilities, among other services that include shopper marketing, marketing innovation, and content activation. We are a marketing agency that is pioneering the future of how brands and people will interact in the post-media world. We are currently seeking a Senior Executive to join our MENA HQ in Dubai Media City.


A typical day will include:

Provide strong expertise across Paid Social/ Paid Search and Programmatic Consult and guide team to design and implement biddable strategies for a diverse portfolio in the MENA region Work closely with the operation teams to ensure campaigns are hitting their KPIs by providing optimization guidance and support with troubleshooting Be the point of expertise in client conversations about Biddable Strategies and best practices Lead on clients onboarding and support with their technical setup across biddable platforms Develop strong and trusting relationship with clients by providing innovative solutions to help them achieve their business objectives Work closely with key publishers to stay on top of industry trends and build an innovation roadmap for our key clients Work on Quarterly Business Review by consolidating insights and recommendations Deep understanding of the biddable advertising ecosystem: activation platforms, tagging, measurement, data providers, DMP/CDP, etc.

Be the go-to-person for all things biddable by providing training, consultation, best practices, updates on platforms and support to various team members as needed Lead on cross-functional digital projects such as data partnerships, attribution modeling, DCO, etc. Own the biddable section for new business pitches by showcasing forward-thinking, strong understanding of biddable capabilities and story-telling To land this position, you must have: 2-3 years proven experience within Paid Social/Paid Search and Programmatic Strong client relationships and ability to design biddable strategies Innovative thinking with an entrepreneurial approach Critical thinker and problem-solving skills Strong leadership, attention to detail, and organizational skills Team player with time-management skills Detail-oriented with analytical, communication, and presentation skills (both verbally and written)


Strong understanding of tracking ecosystem:
MMP, Analytics360, and Campaign Manager Good to have: Facebook Blueprint, SA360 & DV360 certifications, Analytics360 certification, Campaign Manager certification

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