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Performance Marketing Lead

4 months ago

Dubai, United Arab Emirates Talent Pal Full time
We are looking tohire for a senior role within the DXI Performance EMEA Team locatedin Dubai. It is a newly created role for the Performance practicein the market to establish and lead the function.
As thePerformance Marketing Lead for the Middle East(ME) within the DXI Performance EMEA Team you will be responsiblefor the development adaptation and delivery of specialisedperformance services tailored to the ME market. This pivotal rolerequires a collaborative approach working closely with the regionalPerformance Lead in EMEA to leverage global expertise and customiseofferings that cater specifically to the unique needs and nuancesof the ME market landscape. Your primaryfocus will be on innovation and customisation utilising globalservices products and strategies developed by our European and USteams and adapting them to meet local demands. This involves notjust replication but innovationcrafting bespoke regional offeringsthat stand as a testament to our commitment to excellence. You willcollaborate extensively with local teams employing a keen eye toidentify market opportunities and tailor services to address themeffectively.
Moreoveryou will serve as a consultant and strategist for our clientsworking in tandem with the broader performance team in EMEA. Youwill actively participate in shaping strategies developinginnovative approaches and executing campaigns that drive clientsuccess. Additionally you will play a pivotal role in supportingnew business efforts contributing your insights and expertise tosecure new opportunities in the market.
MinimumRequirements:
  • Extensive knowledgeof Paid Media platforms and Analytics tools. Experience in SEO is aplus.
  • Proven ability to translate data intoimpactful strategies for clients.
  • Goodknowledge and experience of working in the MEmarket.
Key Skills and Behaviours:
  • Proven track record in buildingand scaling performance marketing teams and clientportfolios.
  • Ability to integrate insightsacross performance specialities.
  • Entrepreneurial mindset and business developmentacumen.
  • Strong organisational skillsefficiently managing multipleresponsibilities.
  • At least some agencyexperience is preferred.
  • Languages: Arabic(native) and English (BusinessFluent)
Responsibilities:
  • Establish and expand thePerformance Team (Paid SEO & Analytics) in the ME focusingon UAE/KSA.
  • Define performance offerings andstrategies across specialties collaborating with DXI PerformanceLeads in EMEA and key stakeholders in the ME.
  • Win lead and grow DXI Performance clients inME.
Overall this role represents aunique opportunity to be at the forefront of defining and shapingthe performance marketing landscape in the ME for Edelman. Itrequires a strategic mindset an acute understanding of localdynamics and a commitment to innovation and excellence indelivering tailored highimpact solutions to our clients. Edelman Data & Intelligence (DXI)is a global multidisciplinary research analytics and dataconsultancy with a distinctly human mission. We use data and intelligence to helpbusinesses and organisations build trusting relationships withpeople: making communications more authentic engagement moreexciting and connections more meaningful. DXI brings together and integrates the necessary peoplebased PRcommunications social research and exogenous data as well as thetechnology infrastructure to create collect store and managefirstparty data and identity resolution. DXI is comprised of over350 research specialists business scientists data engineersbehavioural and machinelearning experts and data strategyconsultants based in 15 markets around the world.
To learnmore visit: confidentialEdelman Data & Intelligence (DXI) is a globalmultidisciplinary research analytics and data consultancy with adistinctly human mission.
We usedata and intelligence to help businesses and organizations buildtrusting relationships with people: making communications moreauthentic engagement more exciting and connections more meaningful.
DXI bringstogether and integrates the necessary peoplebased PR communicationssocial research and exogenous data as well as the technologyinfrastructure to create collect store and manage firstparty dataand identity resolution. DXI is comprised of over 350 researchspecialists business scientists data engineers behavioral andmachinelearning experts and data strategy consultants based in 15markets around the world.
To learnmore visit: confidential Thisjob has been sourced from an external job board.
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