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Sr. Manager, Marketing, MEA
2 weeks ago
The Company
PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.
We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers.
We offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. We enable consumers to exchange funds more safely with merchants using a variety of funding sources, which may include a bank account, a PayPal or Venmo account balance, PayPal and Venmo branded credit products, a credit card, a debit card, certain cryptocurrencies, or other stored value products such as gift cards, and eligible credit card rewards. Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end-to-end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk. We enable consumers to engage in cross-border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross-border trade.
Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Together, our values ensure that we work together as one global team with our customers at the center of everything we do - and they push us to ensure we take care of ourselves, each other, and our communities.
Job Description Summary:
We are seeking a dynamic and strategic Senior Manager, Marketing for Middle East & Africa (MEA) to drive brand awareness, demand generation, and customer engagement across the region. Reporting to the Director of Business Planning & Operations, and based in Dubai, this role will be responsible for developing and executing the marketing strategy, aligning with business goals, and collaborating with cross-functional teams to accelerate growth.
Job Description:
In your day-to-day, you will:
- Develop and execute a comprehensive marketing strategy for the MEA region, ensuring alignment with global and regional business objectives.
- Enhance brand positioning and visibility through integrated marketing campaigns, partnerships, and thought leadership initiatives.
- Lead performance marketing, content strategy, and digital initiatives to drive lead generation and conversion.
- Collaborate with strategic partners (banks, PSPs, marketplaces) and enterprise merchants to develop joint marketing initiatives that increase adoption and usage.
- Implement targeted lifecycle marketing campaigns to drive customer engagement, loyalty, and retention.
- Leverage data-driven insights to optimize marketing strategies and maintain a competitive edge in the region.
- Manage regional marketing budgets, track ROI, and lead a high-performing marketing team.
- 10+ years of marketing experience, preferably in fintech, payments, or e-commerce industries.
- Proven track record in developing and executing regional marketing strategies in MEA.
- Experience in B2B and B2C marketing, with strong digital, performance marketing, and brand management expertise.
- Strong leadership and stakeholder management skills, with the ability to collaborate across functions.
- Data-driven mindset with marketing analytics, CRM tools, and performance measurement expertise.
- Excellent communication skills and ability to adapt messaging for diverse audiences.
Additional Job Description:
Subsidiary:
PayPal
Travel Percent:
0
For the majority of employees, PayPal's balanced hybrid work model offers 3 days in the office for effective in-person collaboration and 2 days at your choice of either the PayPal office or your home workspace, ensuring that you equally have the benefits and conveniences of both locations.
Our Benefits:
At PayPal, we're committed to building an equitable and inclusive global economy. And we can't do this without our most important asset-you. That's why we offer benefits to help you thrive in every stage of life. We champion your financial, physical, and mental health by offering valuable benefits and resources to help you care for the whole you.
We have great benefits including a flexible work environment, employee shares options, health and life insurance and more. To learn more about our benefits please visit .
Who We Are:
Click Here to learn more about our culture and community.
Commitment to Diversity and Inclusion:
PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state, or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us at
Belonging at PayPal:
Our employees are central to advancing our mission, and we strive to create an environment where everyone can do their best work with a sense of purpose and belonging. Belonging at PayPal means creating a workplace with a sense of acceptance and security where all employees feel included and valued. We are proud to have a diverse workforce reflective of the merchants, consumers, and communities that we serve, and we continue to take tangible actions to cultivate inclusivity and belonging at PayPal. #J-18808-Ljbffr