Marketing Enablement Professional
24 hours ago
The Business Privacy Lead will bridge the gap between the IT and marketing worlds as technology continues to transform marketing strategies. This role will ensure a seamless relationship between IT and marketing, guaranteeing that marketing strategies are complemented by the necessary technology.
Key Responsibilities:
- Collaborate with the CCM&B team to identify Mar Tech/Ad Tech requirements and liaise with IT and Procurement to select suitable solutions.
- Assist in creating digital business strategies by sharing Mar Tech/Ad Tech stack information and advise on potential opportunities or risks.
- Manage the implementation and adoption of Mar Tech/Ad Tech solutions, briefing and working closely with IT to ensure correct setup, data flows, and integrations.
- Degree or Honours in a relevant discipline (e.g., Marketing, Digital Technologies, Digital Communications).
- 8 years of industry experience in a Marketing/Digital organization with a record of successfully delivering complex products, specifically in:
- Leading change and building consensus in a highly matrixed organizational structure.
- Delivering large/enterprise-level projects.
- Modern Privacy Compliance solutions.
- Using data to deliver a customer-centric marketing and customer experience.
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