Crypto Partnership Development Lead
6 days ago
About this role:
Crypto.com is expanding its presence in high-value segments, and we're seeking a seasoned Business Development Manager to drive growth by building and nurturing relationships with key Affiliates, VIP clients, and Brokers. This role will be instrumental in expanding our footprint within these critical segments, ensuring long-term success through strategic partnerships and innovative solutions tailored to the needs of high-value customers.
You'll take the lead in building strategic relationships with top Affiliates and Brokers, identifying high-potential VIP clients, and customizing solutions that cater to their unique needs. From launching innovative affiliate campaigns to designing tailor-made programs for brokers, every deal you close will play a vital role in strengthening Crypto.com's presence in the market.
Responsibilities include:
- Identifying and developing new partnerships with media and Affiliates (e.g., KOLs, influencers, and other local crypto leaders) to attract first-time depositors and trades;
- Identifying and developing new partnerships with Brokers and enhancing Crypto.com's broker program, while maintaining and growing relationships with current brokers;
- Identifying and reaching out to VIP clients;
- Maintaining the existing KOLs relationship and performance;
- Providing timely, satisfactory, and trustworthy customer service and issue resolution to Crypto.com's Affiliates, Brokers, and VIPs, proactively liaising with Crypto.com's internal team, and providing improvement recommendations to Crypto.com's management team;
- Keeping up with the latest trends on social media, such as YouTube, TikTok, etc., and within the Blockchain influencer community;
- Attending conferences to represent Crypto.com, engaging with Affiliates, Brokers, and VIPs, and increasing awareness of our products and services;
- Conducting community outreach activities and attending crypto community gatherings and meetings to expand and deepen our institutional footprint;
- Researching market and competitor trends in the crypto space;
- Drafting and closing client or partnership agreements;
- Maintaining ongoing contact with Affiliates, Brokers, and VIP clients, keeping track of client feedback, and recommending product improvements.
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