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3 days ago
Job Title: Digital Marketing Specialist
Job Overview: Apex Systems is seeking a Digital Marketing Specialist to join their team. This role will focus on using the SAP-based Content Management System (CMS) and creating web pages and owning the website management.
Responsibilities:
- Create new website content, webpages, and landing pages for the website using a CMS system.
- Identify ways to improve the overall user experience of the website.
- Develop strategies to grow the subscriber base and web traffic metrics.
- Produce sitemaps that visualize the structure and functions of the website.
- Monitor, assess, and report on website performance.
- Ensure the website complies with appropriate laws and regulations.
Requirements:
- 3-4 years of relevant work experience around CMS and website management (SAP Commerce Cloud experience a plus but not required).
- Expertise in working with CMS systems to create and maintain web pages, landing pages, and user experience.
- Excellent knowledge of Google Analytics and analytical and data visualization skills.
- Expertise in design, graphics, and layout and content creation related to websites.
- Strong attention to detail with an analytical mind, ability to work as part of a team, and outstanding problem-solving skills.
- Proficiency in Microsoft Office and Photoshop (or similar programs).
- German language knowledge is a plus but not required.
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