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Growth Campaign Manager
3 months ago
Precision Hire Solution is a leader in innovative recruitment strategies, dedicated to driving growth and enhancing user engagement. Our mission is to empower creativity and deliver exceptional results. We are committed to fostering an inclusive environment that values diverse perspectives and experiences.
Role Overview
The UGMENA team is focused on optimizing Daily New Users (DNU) and Daily Active Users (DAU) growth in the MENA region through a data-driven, user-centric approach. This includes leveraging various growth strategies such as Paid Advertising, Preloads, Organic Search (ASO), Referral Programs, and Strategic Partnerships.
Key Responsibilities
- Develop and implement diverse growth strategies through campaigns, ensuring accountability for growth metrics.
- Utilize data and experimental insights to drive operational decisions that enhance conversion rates across growth funnels, including user acquisition and activation.
- Conduct qualitative and quantitative research to understand audience behavior, optimizing operations to effectively convert target demographics.
- Collaborate with product, data, algorithm, and marketing teams to facilitate the rapid implementation and iteration of growth initiatives. Engage with relevant teams to maintain communication with partners across various functions.
Minimum Qualifications:
- Proven expertise in global user growth channels and strategies, with successful experience in advertising, viral marketing, content distribution, and grassroots promotion. Familiarity with the MENA market is advantageous.
- Strong analytical skills with a logical approach to problem-solving, adept at resource integration and execution.
- Demonstrated project management capabilities, with the ability to work effectively under pressure and a results-oriented mindset.
- Over 4 years of relevant experience, including at least 2 years in global user growth roles, encompassing product operations and strategic functions.
At Precision Hire Solution, we are dedicated to creating an inclusive workplace that reflects the diverse communities we serve. We believe in the power of creativity and the importance of every voice in our organization.