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Brand Growth Strategist

3 months ago


Dubai, Dubai, United Arab Emirates Talent Pal Full time

INNOVATE, ENGAGE, ELEVATE

For over sixty years, Talent Pal has been at the forefront of enhancing recruitment experiences across the globe. Our commitment to excellence as a hybrid recruitment service provider is reflected in our diverse portfolio, which includes innovative solutions tailored for various industries. We continuously strive to redefine the recruitment landscape by integrating cutting-edge technology and personalized services.

About Talent Pal

Talent Pal is a pioneering startup revolutionizing the recruitment industry through advanced technology and tailored solutions. Our mission is to empower organizations and job seekers by providing a seamless and customized recruitment experience that blends traditional practices with modern innovations. By leveraging our extensive network and industry insights, we enable companies to attract top talent efficiently and effectively.

About the Role

The Marketing Manager will play a crucial role in driving Talent Pal's expansion in both regional and international markets. This position will emphasize client acquisition through a variety of innovative marketing strategies designed for diverse audiences. The ideal candidate will possess a robust background in digital marketing, brand strategy, and market analysis, demonstrating a proven track record in entering new markets and enhancing brand visibility.

Key Responsibilities

  • Develop and implement comprehensive marketing strategies to enhance brand recognition in regional and international markets.
  • Conduct thorough market research to identify emerging opportunities and trends.
  • Create and execute client acquisition strategies tailored to various market segments.
  • Establish partnerships with influencers, media outlets, and complementary brands to boost visibility.
  • Oversee the production of marketing materials, ensuring alignment with brand messaging.
  • Analyze marketing campaign performance using data-driven insights to refine strategies.
  • Collaborate with the sales team to ensure marketing initiatives align with sales objectives.
  • Manage relationships with external agencies and partners to execute marketing campaigns.
  • Optimize the marketing budget to ensure effective resource allocation.

Qualifications for Success

  • Bachelor's degree in Marketing, Business, or a related field.
  • A minimum of 5 years of marketing experience, particularly in international and regional markets.
  • Demonstrated success in client acquisition and executing growth marketing strategies.
  • Strong knowledge of digital marketing channels, including social media, SEO, PPC, and content marketing.
  • Experience in a startup environment, showcasing adaptability to changing business needs.
  • Excellent communication and interpersonal skills, with the ability to customize messaging for diverse cultural contexts.
  • Experience in the recruitment or technology sector is highly desirable.
  • Proficiency in Arabic is preferred.

What We Offer

At Talent Pal, we are dedicated to helping you realize your professional aspirations. We provide enriching experiences, opportunities for learning and development, and exposure to various assignments within your role. Our organization offers diverse career paths for those who consistently strive for excellence.

We value the contributions of our team members and are committed to offering a competitive benefits package, which includes healthcare, child education contributions, remote and flexible working options, and exclusive employee discounts.

Commitment to Diversity

We believe that a diversity of thought, culture, background, and perspectives is essential to truly innovate, engage, and elevate our services. At Talent Pal, we are committed to fostering an inclusive and diverse workplace.

We encourage all qualified candidates to consider this opportunity and be part of our exciting journey towards the future.