Digital Marketing Influencer Specialist
4 weeks ago
The Role:
This Bilingual Influencer Marketing Specialist will collaborate closely with creators and brand stakeholders both internally and externally, to maximize the influencer marketing performance of TECCODD.
Key Responsibilities:
- Develop and execute influencer marketing strategies and creative campaigns to drive brand awareness and engagement.
- Identify, vet, and recruit influencers for campaigns, building a network of talent resources.
- Translate content and campaign briefs to Arabic.
- Monitor influencer content for brand voice and guidelines compliance.
- Track conversions, measure success, and optimize influencer campaigns.
- Stay up-to-date with emerging influencers and trends through various social media channels.
- Identify and build relationships with prominent influencers and thought leaders.
- Research industry experts, competitors, target audience, and users.
- Negotiate contracts with influencers.
Requirements & Skills:
- 2-3 years of experience in managing and executing influencer campaigns.
- Impeccable verbal and written communication skills in English and Arabic.
- Solid knowledge of influencer marketing and existing pool of contacts.
- Hands-on experience with influencer marketing software.
- Analytical mindset with awareness of metrics such as CAC and ROI.
- Attention to detail, organization, and time management skills.
- Presentation, negotiation, and interpersonal skills.
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